Madewell Just Launched a New Swim Collection Made Entirely of Recycled Plastic Bottles
We’ll take one of everything, please.
With swim season around the corner, the search is on for the perfect suit. And if you’re looking for one you can feel good in and good about wearing, Madewell just might have your perfect match.
The retailer, an offshoot from J. Crew, just announced their first-ever sustainable swimwear line, a 32-piece collection using fabric spun from recycled plastic bottles.
With the collection, appropriately called Second Wave, Madewell joins the growing number of brands seeking more sustainable ways to manufacture clothing. As consumers increasingly place more emphasis on eco-mindedness, major retailers—from Adidas to Patagonia—have opted to incorporate recycled plastics into their products, swimwear included. As a result, billions of bottles have been transformed from waste to wearables—and the results couldn’t be cuter.
Related: The Real Reason Why Swimming Is So Good for You:
Madewell’s new line is no exception. A mix of both bikinis and one-pieces, the Second Wave collection features chic patterns, flattering cuts, and feminine details. For every piece manufactured, at least two plastic bottles were recycled. (Each one-piece contains 8 bottles.) In total, the brand says, more than 50,000 bottles were recycled to create the line.
Want to slip into one of these sustainable suits? Prices start at a reasonable $39.50 for a bikini bottom, and everything within the line is less than $100. (Yes, everything!) See some of the suits we’re adding to our carts below:
Madewell Second Wave Straight One-Piece Swimsuit in Rainbow Stripe ($75)
Madewell Second Wave Ribbed Ruffle Strap One-Piece Swimsuit in Afterglow Red ($80)
Madewell Second Wave Tank One-Piece Swimsuit in Towel Stripe ($75)