AUDIENCE RATIOAUDIENCE (000)% COMPOSITION
Female8,73992.0
Male8038.0
TOTAL ADULTS   
AGE   
18 - 241,741 18.2
25 - 342,178 22.8
35 - 543,946 41.4
50+2,577 27.0
Median Age: 39.0   
HOUSEHOLD INCOME   
$100,000+3,503 36.7
$75,000+4,809 50.4
$60,000+5,646 59.2
$50,000+6,195 64.9
Median HHI: $75,730   
EDUCATION   
Att/Grad College+6,692 70.1
Graduated College+3,354 35.2
EMPLOYMENT   
Employed6,386 70.1
Professional/Managerial2,794 35.2
HOME OWNERSHIP   
Own Home5,692 59.7
MARITAL STATUS/CHILDREN   
Single/Wid/Div/Sep5,009 52.5
Married4,533 47.5
Any Children in HH4,637 48.6


Source: GfK MRI Doublebase 2015