Credit: Sara Jaye Weiss/StartraksPhoto

Molly Sims looked gorgeous in a colorful Etro number while promoting the launch of her new line of costume jewelry, Grayce by Molly Sims The Collection, at Henri Bendel last night. Sims is no stranger to designing bling, having launched a successful jewelry collaboration with HSN, Grayce by Molly Sims, and her new line is just as bright and fun as the star herself—think art deco statement necklaces, candy-colored gemstone cuffs and fringed earrings that are made for dancing! The line ranges from $75-$250 and is being sold exclusively for two weeks at her pop-up shop inside Henri Bendel and then on starting April 1st. Click on to see a preview of the colorful collection.