Fashion Rachel Zoe On Latest QVC Collection: "I'm Kind Of Freaking Out!" By Bronwyn Barnes Bronwyn Barnes Instagram Twitter Bronwyn is the VP of Commerce for Health and Beauty at Dotdash Meredith and joined the team in 2021. She is a professional storyteller and digital pioneer with 20 years of experience in print, digital and social media. Before joining Dotdash Meredith, Bronwyn was co-founder and Chief Creative Officer of a boutique content agency, combining editorial style and brand marketing principles to create custom digital and social media content for brands like Hilton Hotels, Waldorf Astoria, and Bulgari. She was the founding social media editor of InStyle's Facebook, Twitter, and Instagram accounts and architect of early social media brand partnerships with brands like Target, Lionsgate Films, and Essie. Bronwyn has also worked as an editor and writer, at InStyle, Entertainment Weekly, People, Travel + Leisure, and more. Bronwyn earned a B.A. in literature and sociology from Queen's University at Kingston. InStyle's editorial guidelines Published on June 10, 2010 @ 05:44PM Pin Share Tweet Email Photo: Billy Farrell/Sipa "I'm kind of freaking out," Rachel Zoe admitted, while giving us an exclusive guided preview of her new fall collection for QVC. "Look, those are my initials on that bag. I've never had my name on anything before!" After browsing through the faux-fur outerwear, chic accessories, and luxe leather handbags yesterday at New York City's Gramercy Park Hotel, we're pretty sure that Zoe's fans will freak out as well—after all, her first collection for the channel, which debuted during QVC's Shop the Show event at last February's New York Fashion Week, enjoyed massive success. And now, the star stylist has added even more to-die-for pieces to the line. But the best part may be the price: Most of the items retail for under $100. “I was actually shocked to learn that we could use materials like real leather and construct everything the way we did while still keeping it affordable,” Zoe said. “Not every woman can afford to spend thousands of dollars on her wardrobe, but she still deserves to wear well-made clothes that look classic and stylish.” Case in point: A sequin-embellished tweed vest influenced by one of Zoe’s favorite brands. “I know fashion, so of course I am inspired by the design and tailoring of Chanel,” she explained. Zoe was happy to share her lookbook so we could bring you a sneak peek—Click on to see the pieces from the Rachel Zoe for QVC Fall collection.