Rachel Zoe Is Now Designing Chic Strollers, Car Seats, and Diaper Bags
Fans of The Rachel Zoe Project and all things major, prepare to die.
The celebrity stylist turned reality TV star, mother, and all-around multi-hyphenate talent is officially extending her stylish Midas touch to newborns and adorable toddlers. Zoe has inked a deal with childcare product brands Quinny and Maxi-Cosi to design a stroller, two car seats, and a diaper bag, WWD reports. It’s a natural move for the mother of two, who also recently teamed up with maternity wear line A Pea in the Pod for another collaboration.
“I am a designer, but first and foremost a mother, so it’s extremely important for me to never sacrifice comfort for style—this is true when dressing my children and as a working mother myself,” Zoe told WWD. Yes, the pieces in the collection accomplish what you’d expect most strollers and child safety accessories to do, but considering it’s Zoe behind the project, each has an extra touch of elegance. Vintage, cognac leather and gold detailing are present throughout and complement the white or black fabric used. On a more practical front, the stroller automatically unfolds and includes a sun canopy, removable wheels, a footrest, and a shopping basket (perfect for the fashion-obsessed parent).
Expect the Rachel Zoe x Quinny and Maxi-Cosi Collection, which retails from $200 to $850, to hit Nordstrom next spring and baby stores across the country at a later date. We’re sure Skyler and Kaius are jumping for joy.