Beauty Fragrance Kim Kardashian's Wedding Day Fragrance Only Costs $20 By Erin Lukas Erin Lukas Instagram Twitter Erin is a Brooklyn-based beauty editor and has been with InStyle since 2016. She's written for NYLON, Teen Vogue, Into The Gloss, FASHION Magazine, and more. She graduated with an Honors B.A. in Creative Writing and English Literature from University of Windsor, Ontario College Graduate Certificate in Book and Magazine Publishing from Centennial College, and A.A.S in Advertising and Marketing Communications from Fashion Institute of Technology. InStyle's editorial guidelines Updated on November 17, 2017 Pin Share Tweet Email We independently research, test, review, and recommend the best products—learn more about our process. If you buy something through our links, we may earn a commission. Photo: kimkardashian/instagram Kim Kardashian may have just released her three new favorite scents care of KKW Beauty, but the star's first scent she created almost 10 years ago still holds a special place in her heart. Why? Kardashian wore her Kim Kardashian by Kim Kardashian Signature fragrance on her wedding day to husband Kanye West. “I think I wore my original Kim Kardashian signature fragrance,” said Kardashian when asked by People during an interview about her new KKW Beauty fragrances. “It’s one of my favorites.” An Ode to Kim Kardashian's OG Fragrance Although Kardashian's beauty ventures have evolved with her line of makeup products, and now fragrance, she's loyal to her favorite notes. Her namesake fragrance launched exclusively at Sephora back in 2010, and it features the same gardenia base as her trio of KKW Beauty scents, along with jasmine, sandalwood, and tuberose. VIDEO: Kim Kardashian and Kanye West's Cutest Instagrams “That’s why this one kind of mirrors that — I got inspiration from [my signature fragrance when making] this one,” she told People. And if you're curious on what Kardashian's OG scent smells like, it's still available for $20 at target.com. Consider Kardashian's wedding day fragrance another example of how the star loves to mix high and low products in her beauty routine. For all of the times that she's shared how much she loves expensive skincare products, which would be considered a major splurge for most of us, she also swears by under $20 buys (like her first fragrance) that you can pick up on a drugstore run. Was this page helpful? Thanks for your feedback! Tell us why! Other Submit