Kate Winslet for St.John: The First Campaign Photo!

Kate WInslet
Photo: Courtesy of St. John

Knitwear company St. John announced its new face Kate Winslet weeks ago, and now the first official photo is out! The portrait, taken by photographer Craig McDean, was shot in an old movie theater in Jersey City, New Jersey. And while Winslet has previously posed as the face of Lancôme, this venture marks her first fashion campaign, WWD reports. And a good one at that!

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