Joni Mitchell Models for New Saint Laurent Campaign
Apparently determined to refute the charge they're just about youth and beauty, fashion houses are rushing to showcase maturity and accomplishment—a very welcome trend. Hot on the heels of writer Joan Didion being made a face of Céline, Saint Laurent unveiled iconic singer-songwriter Joni Mitchell as a star in the brand's spring 2015 ad campaign. The three released images feature her strumming a guitar while modeling a custom leather cape, wide-brimmed hat, and a tunic.
The embodiment of a laid-back '70s vibe, Mitchell fits in perfectly with the spring campaign's folksy Woodstock aesthetic that features models posed against serene lake and forest settings. Mitchell, who composed such classics as "Both Sides, Now," "Big Yellow Taxi," and "Chelsea Morning" (which inspired Bill and Hillary Clinton to name their daughter Chelsea) was photographed in her Bel-Air home by YSL designer Hedi Slimane himself.
This is not the first time Slimane has used female music icons: previous models have included Marianne Faithfull, Kim Gordon, and Courtney Love. The images, like Mitchell's, are part of Slimane's Music Project, a portrait series in which the artists are encouraged to do their own styling using items from the house's permanent and seasonal collections.