By InStyle Staff
Updated Sep 06, 2013 @ 5:27 pm
Jessica Alba, Solange Knowles, Phillip Lim and Maria Sharapova
Credit: Sipa USA, Startraksphoto

From the glow of actress Jessica Alba (in 3.1 Phillip Lim for Target) and Phillip Lim on the carpet to the smiles of guests shopping racks of clothes, including actor Emile Hirsch and singer Solange Knowles, the mood was light and jovial at the 3.1 Phillip Lim for Target launch party at New York's Spring Studio Thursday. "I've been a fan of Phillip Lim's for a really long time," athlete Maria Sharapova (in 3.1 Phillip Lim for Target) admitted to on the carpet. "The silhouette and the shapes and the colors he uses I think are brilliant and suit so many different body types. It's just fun to see him create this collection that's more affordable with his vision." And the price tag had everyone, including model Alyssa Miller gushing. "I'm wearing his dress, and it cost $30, and that's awesome!" Miller raved to, boasting her skintight animal print ensemble. Guests stole peeks at the night's second main attraction, an impressive 120-foot-long interactive photograph panorama that featured looks from the collection worn by fashion tastemakers in U.S. and Canadian cities. It was a fitting touch to an evening as colorful as the designer himself. Shop the limited-edition collection in Target stores and when it launches September 15.

Plus, see more pictures from this week’s parties!

—Alyssa Bailey