Iris Apfel to Launch a Clothing Line (and Emojis!) with Macy’s
Ninety-four-year-old style doyenne Iris Apfel is back at it again. The beloved New York resident and star of her own documentary, 2014's Iris, has officially teamed up with I.N.C International Concepts for “Iris Meets I.N.C,” a line of clothing and jewelry to be sold exclusively at Macy’s.
“Macy’s was my very first department store and we used to always go there on shopping trips,” Apfel said in a statement. “I’ve always thought very kindly of Macy’s and I never planned on any of this. How many 94-year-old cover girls do you know?” Not many, which is one reason why the collection and its accompanying imagery is unlike any other.
Set to drop in September, the selection of roughly 40 pieces will include A-line skirts, shift dresses, jackets, wide-leg pants, and white and black bangles that all fall into the “mod” theme, which Apfel and the folks over at I.N.C decided was the best trend to tackle first. Apfel herself will star in the campaign and a keyboard of Iris-themed emojis will be released this fall. The cute caricatures to come will also adorn the graphics and imagery surrounding the collection’s promotion.
The “Iris Meets I.N.C.” collection hits Macy’s stores and macys.com early September 2016.