Gucci.com Relaunches, Plans Virtual Fashion Show
Gucci.com has relaunched, with a "Digital Flagship" that will sell exclusive merchandise, just like their other (bricks-and-mortar) Flagship stores. One of our favorite aspects of the luxury retailer's new site is how easy it is to find related content: Love a purse? Click on it, and you'll find a ton of relevant information to peruse, including videos, news items and photos of celebrities wearing the style. Plus, users will be able to watch the Spring 2011 Gucci ready-to-wear show in Milan on September 22—without having to travel! Just sign up for an e-ticket at gucciconnect.com where you'll receive your "seat assignment." You'll be able to watch the show and chat with other viewers—all in the comfort of your own home.