By Sarah Walter
Updated Oct 20, 2014 @ 12:31 pm
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In 2005, when blogging was merely a hobby rather than the potential full-time pursuit of today's superbloggers, Joy Cho set about making an outlet for her graphic design inspirations. As her blog Oh Joy! took off, Cho penned her best-selling advice book Blog, Inc. ($17;, which provides a how-to for those yearning to replicate even an ounce of her success. It helped further cement her position as once of the blogging phenomenon's founding members.

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With collaborations with brands like Banana Republic and Urban Outfitters already on her impressive roster, Cho and two more of Pinterest's top pinners, launched a product line in collaboration with Target this past March that features an aesthetic Oh Joy! readers will recognize from the blog's signature patterns and color schemes.

Christmas may be less than two months away, but Cho's just-launched collection has your holiday needs covered with items like festive utensils, cute paper decorations, and ornamental cookware. All items, priced from $3 to $25, are available now at Target stores nationwide and online at, and are sure to put you and your guests in a cheery mood!

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