Cara Delevingne Scouts Models via Instagram for Her DKNY Collab's Ad Campaign
Model of the moment and street style star Cara Delevingne has got a lot going on. Between her role as maid of honor in her sister Poppy's multiple wedding celebrations, expanding her acting career, creating a line of handbags for Mulberry, and taking care of her adorable bunny, Cecil, she can't have much free time. However, Delevingne has managed to squeeze in a new project: a collaboration with DKNY on a limited-edition capsule collection that will arrive in stores this November. The 15-piece Cara Delevingne for DKNY line will be mostly unisex and include a sweat suit, tank tops, beanies, T-shirts, and leather bomber jackets that feature details with special meanings to the model. This won't be the first time she has worked with the brand; she starred in multiple ad campaigns for DKNY during the past two years.
The new collection's ads will feature Delevingne alongside two or three additional models who will be casted through Instagram. A certified social media phenomenon, Delevingne boasts more than 5.5 million followers on Instagram, so it's not surprising that she's utilizing the medium in this way.
Want your chance to pose next to the British star? If you're 18 years or older, just post a photo of yourself on Instagram looking "fresh" and "so NYC" with the hashtags #CaraWantsYou and #Cara4DKNY by 11:59 p.m. ET on June 16.
Want more? See celebrities wearing DKNY in our gallery!