Beauty Skincare Cult-Favorite Skincare Brand Augustinus Bader Just Launched a New Product By Erin Lukas Erin Lukas Instagram Twitter Erin is a Brooklyn-based beauty editor and has been with InStyle since 2016. She covers all facets of beauty for the site. InStyle's editorial guidelines Updated on July 15, 2019 @ 02:00PM Pin Share Tweet Email We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation. Learn more. Photo: Courtesy I never considered spending $265 on a daily moisturizer — that is, until I tried Augustinus Bader's The Cream last year. A few days ago I scraped the last few blobs out of my current bottle and I've been trying to justify re-buying it since. My beauty editor friends, makeup artists like Daniel Martin, and celebs like Victoria Beckham, Dakota Johnson, and Kris Jenner are also obsessed with the pricey moisturizer's groundbreaking anti-aging formula and swear by it, too. The Cream (and The Rich Cream, its thicker counterpart) has even reached cult-status outside of the beauty industry and Hollywood, winning InStyle's 2018 Readers Choice Beauty Award for best new anti-aging cream. You Can Expect to See This Face Cream Everywhere Next Year Expect to see even more of Augustinus Bader this year because the brand just launched a new product, The Body Cream. Formulated with the brand's patented signature TFC8 technology, a complex of natural amino acids, medicine-grade vitamins and synthesized molecules that awaken dormant stems cells to amp up the skin's regenerative process. With continued use, the cream claims to reduce the appearance of sun damage, improve firmness, and leave skin with a hydrated glow. Along with the technology developed by the brand's founder, Professor Augustinus Bader, a leading scientist in stem cell research, The Body Cream contains nourishing shea butter and Brazilian Candeia Oil, an anti-irritant that strengthens the skin barrier. VIDEO: Beauty Now: Face Yoga With The Body Cream ringing in at $165 a jar, it looks like I'm going to be sucking it up and making two skincare splurges this month. Augustinus Bader's The Body Cream launches this week exclusively at Augustinusbader.com and Violetgrey.com. It will be available globally at select retailers September 2019.