Welcome to Look of the Day, where we comb through every celebrity outfit from the past 24 hours and feature the single most conversation-worthy ensemble. Love it, leave it, or shop the whole thing below.
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Katie Holmes
Katie Holmes
| Credit: The Image Direct

Katie Holmes is stylish (duh), but she's also fiercely loyal. As trends come and go, Katie Holmes stays true to the staples she's always loved: straight-leg jeans, comfy sneakers, classic coats. She's also known to majorly stan a handful of key brands: Khaite, Ulla Johnson... but there's none she's worn more in recent years than her undoubtedly favorite mask brand, Evolvetogether.

Holmes has a long history with the brand — about as long as histories with mask brands can go. Since the pandemic began, the actress has almost exclusively worn Evolvetogether as her preferred covering, and has celebrated many milestones with it (including the telling relationship status indicator of matching masks). So, it figures that she would be the first celebrity to be seen in the A-list-loved brand's rarest version, a vibrant pink color.

Even though so many high-profile types have worn the brand, including Jennifer Lopez, Arianna Grande, Hailey Bieber, Angelina Jolie, and many more, none has been spotted wearing this brand new color release yet. Holmes, who's worn so many colors and styles from Evolvetogether, of course has the honor of being the first to wear its boldest and brightest new style.

But she certainly won't be the last. Shop Evolvetogether's newest shade and other best-selling styles below.

Get the look:

Evolvetogether Cairo, Pink Masks
Shop now: $19; evolvetogether.com

Evolvetogether Milan, Black Masks
Shop now: $9; evovletogether.com

Evolvetogether NYC, White Masks
Shop now: $9; evolvetogether.com

Evolvetogether Rio De Janairo, Black KN95 Masks
Shop now: $15; evolvetogether.com

Evolvetogether Santorino, Navy KN95 Masks
Shop now: $15; evolvetogether.com