Celebrities in Madewell's Monogram Denim Jacket

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You know the celebrity set is onto something good when at least three are caught wearing it in their natural habitat—sans stylist, sans mandatory red carpet appearances, sans cameras (well, except for those sly paps). It's the best kind of endorsement there is. And the latest object of their sartorial affection? A monogrammed denim jacket by Madewell ($118; madewell.com). We understand the appeal completely. It unites two of our loves—the single most versatile (not to mention, timeless) transitional topper and our somewhat narcissistic obsession with stamping our names on everything.

In our current state of monogram-mania, we've taken to branding anything we can find, from pajama sets to fragrance bottles, for a personal touch that's unique to us. We all want something that's specially made, that's tailored to fit us, because we're all special snowflakes, right? It also establishes ownership in a nostalgic way that harks back to having to embroider your name on all your clothes during summer camp (but much chicer now). Nothing and no one is immune to this customization craze, celebrities and their denim jackets included.

Emma Roberts had her Madewell jean jacket embroidered with her initials and draped it over a darling floral-print dress during a recent coffee run. Diane Kruger opted for initials only, but stars like Jordana Brewster and Mandy Moore went for the the first name (bonus perk to that: No one will ever misspell your name at Starbucks). To get yours personalized, hit up Madewell's Monogram Shop, where you can choose up to nine letters in a cursive chain-stitch style from 18 different colors (though we're quite partial to classic red) for $10. Scroll through to see how the stars are customizing and styling their jackets and then join the mania at madewell.com.

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Emma Roberts

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Roberts draped her personalized Madewell denim (stitched with E.R.) over a darling floral-print number during a quick coffee run.

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Jordana Brewster

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There's no going incognito for Brewster. She had her name on display as she breezed down the city streets.

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Diane Kruger

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The street-style star pieced together a timeless off-duty ensemble that comprised timeless elements—a classic LBD, white sneaks, and a denim jacket embroidered with her initials.

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Kiernan Shipka

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The adorable Mad Men star has an equally adorable nickname—Kiki—which she embroidered on her Madewell denim.

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Emily Blunt

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The expectant mom's maternity style secret? A flattering LBD and a monogrammed denim jacket.

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Mandy Moore

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Moore added interest to her simple gray tee and black cropped skinnies with a Mandy-emblazoned denim jacket and scalloped red flats.

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The Monogrammed Denim Jacket All the Stars Are Obsessed With