Rachel Parcell of Pink Peonies is Launching a Line With Nordstrom
And it includes everything your closet needs this spring.
You might know Rachel Parcell from her blog Pink Peonies and her collection of feminine, lace dresses. But the blogger just shared some exciting news that will take her brand to the next level. At a Nordstrom Live event, a teary-eyed Parcell revealed that her designs will officially become available for purchase in Nordstrom stores and online at Nordstrom.com this spring.
This is major news for Parcell. Not only did the fashion lover grow up adoring Nordstrom (years ago, it made the top-ten on her list of things she's most thankful for), but — like most blogger collabs that drop on Nordstrom.com — it'll likely sell out fast and could crash the website when it launches.
Parcell's 987,000 Instagram followers will certainly be excited to shop the line, which includes a ton of floral and ruffle-trim dresses perfect for next season. "For our spring collection, we wanted to create an offering that was really feminine, that was approachable, and really versatile," Parcell exclusively tells InStyle.com. "Something that they could wear with ballet flats or sandals. Also, something that they could dress up with heels and a blazer and feel really chic and wear it to work."
Not only will you find flirty dresses in the collection, but Parcell also ventured into the world of accessories for the first time, creating flower-shaped earrings, waist-cinching belts, and summery straw hats to complement each one of the dresses. The best part? It all falls into an affordable price range, starting at $26 and going up to $169.
The only downside is that the full collection won't be shoppable until April 10. If you're a Nordy Club member, you'll get early access on April 9. If you're not, know that it's free to join, and allows you to earn points on every purchase, which can be redeemed like cash. You might as well go on and sign up now to get ready to grab Rachel Parcell's first exclusive collection at Nordstrom.