CARL DE SOUZA/Getty Images
Alexis Bennett
Apr 04, 2018 @ 4:30 pm

Whether you're planning to walk down the aisle soon or hoping to meet Mr. Right at the wedding on your calendar this year, you're going to fall in love with H&M's latest project. For the first time ever, H&M launched a wedding shop filled with pieces for the bride, bridesmaids, and guests. And this collection isn't just a handful of frilly lace dresses. The shop includes freak-out worthy designs that are fit for a princess.

In the campaign images, one model poses wearing an elegant gown ($299; that looks identical to the Alexander McQueen dress Kate Middleton wore down the aisle, with the same lace long-sleeves and plunging v-neck silhouette. The only things missing are that 9-foot train and the hefty price tag. (Rumor has it the Duchess of Cambridge's dress cost $434,000 to create.)


VIDEO: What Makes Wedding Gowns So Expensive?

Head to the H&M The Wedding Shop to grab the dress before it's too late.

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