We’re finally spilling the beans on the under-the-radar label.

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Credit: Instagram/@therangenyc

You know when you find a brand you love so much, you want to keep it a secret for as long as possible? Yeah, same. And we’re pretty sure celebs sometimes feel this way, too. Under-the-radar brands hold a special kind of allure, but sometimes, these “secret” labels are just too good to keep hidden for long. 

Such is the case with New York City-based The Range, a label that churns out non-basic basics that you’ve probably already seen countless times in recent months, you just didn’t know it yet. All those ultra-flattering ribbed tank tops and tees that have popped up on your Instagram feed recently are, most likely, courtesy of The Range.

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Credit: Youtube

Celebrities like Jennifer Lopez, Lucy Hale, Rosie Huntington-Whiteley, Sienna Miller, and Elsa Hosk are just some of the A-listers who’ve quietly worn The Range’s top-quality closet staples this year. J.Lo sported a cozy sweater from the brand back in February and we’re betting she’ll take a few other ribbed goodies out for a spin this summer; Sienna Miller wore a The Range tank top for a Porter cover shoot; Lucy Hale opted for deep-green tank top while chilling with her pup; and Elsa Hosk and Jasmine Tookes have both played favorites with a one-sleeved top that’s no longer available

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Credit: Instagram/@lucyhale

A quick glance at The Range’s pieces, and you’ll see what we say “non-basic basics.” While sure, you’ll find tried-and-true staples like white henley tops, everyday camis, and comfy midi dresses, each piece is sprinkled with unique design details that make them, well, non-basic, like the small metal clasps on straps of this versatile black camisole or the braided detailing on this one-shoulder tank top. Add in the fact that the quality is top-notch (trust: this writer has tested out some of the brand’s ribbed tanks first-hand), and you have all the makings of a super-buzzy label that’s just too good to keep a secret. 

Whether you’re looking for stylish, supremely soft home attire or refined tops that’ll look so great on camera, celeb-loved The Range has you covered. Shop our favorites from the brand before they sell out below.

Carbon38 Clothing
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Shop now: $128; carbon38.com

Shopbop Clothing
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Shop now: $186 (Originally $265); shopbop.com

Carbon38 Clothing
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Shop now: $116–$165; carbon38.com; shopbop.com

Carbon38 Clothing
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Shop now: $90–$128; carbon38.com

Carbon38 Clothing
Credit: Courtesy

Shop now: $95–$135; carbon38.com; shopbop.com

Shopbop Clothing
Credit: Courtesy

Shop now: $87 (Originally $145); shopbop.com

Carbon38 Clothing
Credit: Courtesy

Shop now: $135; carbon38.com

Carbon38 Clothing
Credit: Courtesy

Shop now: $137–$195; carbon38.com; shopbop.com