Drink It In: Beyoncé and Taylor Swift in Marsala (Pantone's 2015 Color of the Year)

By Andrea Cheng
Updated Dec 15, 2014 @ 3:45 pm
Fernanda Calfat/Getty Images

Ever since Pantone announced Marsala as its 2015 Color of the Year, we've been unabashedly drinking in the deliciously rich vino shade. And it look as though we're not the only one addicted to the heady hue.

RELATED: How to Wear Pantone's 2015 Color of the Year: Marsala

Taylor Swift kicked off her weekend with the Z100's 2014 Jingle Ball where she got into the spirit in a diaphanous Marsala-saturated one-shoulder cut-out Reem Acra creation with matching maroon Jimmy Choo sandals. The next day, Queen Bey graced the 2014 Billboard Women in Music Luncheon with her presence in a wine-hued knotted Haute Hippie number with diamond jewels and chunky platform sandals.

RELATED: Mad About Marsala: How to Wear Pantone's Color of the Year in Your Hair

"Sensual and appealing, Marsala is a compelling and cordial tone that nurtures; exuding confidence and stability while feeding the body, mind and soul," write the color experts at Pantone. "It’s often associated with elegance and sophistication, yet has down-to-earth roots so it's easy to embrace," Leatrice Eiseman, Pantone Color Institute’s executive director says.

Consider it embraced—and cheers to a Marsala-swiggin' new year!

PHOTOS: Celebrities in Marsala: Pantone's 2015 Color of the Year

Start Slideshow

1 of 20

Lily James

Credit: Ben Gabbe/FilmMagic

Lily James in Dolce & Gabbana.

Advertisement
Advertisement

2 of 20

Elizabeth Banks

Credit: Pascal Le Segretain/Getty Images

Elizabeth Banks in Elie Saab Haute Couture.

3 of 20

Jennifer Aniston

Credit: C Flanigan/Getty Images

Jennifer Aniston in Gucci.

Advertisement

4 of 20

Patricia Arquette

Credit: Mike Marsland/WireImage

Patricia Arquette in Pamella Roland.

5 of 20

Christine Baranski

Credit: Jason Merritt/Getty Images

Christine Baranski in Zac Posen.

6 of 20

Taylor Swift

Credit: Jim Spellman/WireImage

Taylor Swift in Reem Acra.

Advertisement
Advertisement
Advertisement

7 of 20

Beyoncé

Credit: Joe Stevens/Retna

Beyoncé Knowles in Haute Hippie.

8 of 20

Blake Lively

Credit: Pascal Le Segretain/Getty Images

Blake Lively in Gucci.

9 of 20

Olivia Palermo

Credit: Pierre Suu/Getty Images

Olivia Palermo in Nina Ricci.

Advertisement
Advertisement
Advertisement

10 of 20

Chloe Grace Moretz

Credit: Araya Diaz/Getty Images

Chloe Grace Moretz in Valentino.

11 of 20

Zoe Kravitz

Credit: Rabbani and Solimene Photography/Getty Images

Zoe Kravitz in Topshop.

12 of 20

Olivia Munn

Credit: Mark Davis/Getty Images

Olivia Munn in Georges Hobeika.

Advertisement
Advertisement
Advertisement

13 of 20

Jess Weixler

Credit: Jon Kopaloff/FilmMagic

Jess Weixler in Prada.

14 of 20

Christa B. Allen

Credit: Gabriel Olsen/Getty Images

Christa B. Allen in a marsala dress.

15 of 20

Michelle Monaghan

Credit: Ben Gabbe/Getty Images

Michelle Monaghan in Lanvin.

Advertisement
Advertisement
Advertisement

16 of 20

Jamie Chung

Credit: Jason Merritt/Getty Images

Jamie Chung in Versace.

17 of 20

Emilia Clarke

Credit: Dimitrios Kambouris/WireImage

Emilia Clarke in Zac Posen.

18 of 20

Tilda Swinton

Credit: Valerie Macon/Getty Images

Tilda Swinton in Schiaparelli Couture.

Advertisement
Advertisement
Advertisement

19 of 20

Christopher Kane

Credit: Victor VIRGILE/Gamma-Rapho via Getty Images

Christopher Kane Spring 2015.

20 of 20

Jenny Packham

Credit: Fernanda Calfat/Getty Images

Jenny PackhamSpring 2015.

Replay gallery

Share the Gallery

Up Next

By Andrea Cheng