You know how days tend to blur together during an especially busy workweek? For Alberta Ferretti, it was starting to become a problem. “With so many things to focus on, I’d completely forget what day it was,” she says. “My assistants joked that I should write it on a T-shirt to remind me.”
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Instead, she made sweaters. Her Rainbow Week Collection, introduced in January, makes counting down the days look chic. The playful range has become a cult favorite (Chiara Ferragni, Leandra Medine, and Anna Dello Russo are all fans), not to mention a cornerstone of Ferretti’s own wardrobe. Here, she recounts some highlights from her schedule from the week leading up to the Venice Film Festival (and models pieces from her new resort collection).
"They call it Manic Monday, but I find myself energized by the start of any new week. I have yogurt and coffee with two little cookies in bed before getting up, and then I’m in the studio by 8 a.m. I like getting there early on business days because it gives me space to think alone. This morning I’m using the quiet moments to compile long to-do lists. I am constantly juggling several activities—sketching garments, sourcing materials, refining fits. Then, when my team arrives around 9 a.m., we discuss what needs to be accomplished and then spend the rest of the day doing it."
"Come Tuesday I’m meeting Isabeli Fontana at the Hotel Excelsior in Venice to dress her for the Venice Film Festival. She has walked several of my past shows, and I love her fun, positive energy. We have mocktails made with lime and orange and catch up. On a regular workday I will finish things by 6:30 p.m. and spend some time in nature."
"This Wednesday evening, for example, I take a long walk along the beach with my dog, Alfonso. It refreshes my mind. I was born, raised, and still live in Cattolica, Italy, a seaside town in the province of Rimini. The region is full of beautiful outdoor locations and happy people who work hard but also know how to enjoy life."
"One of the ways I find that balance midweek, when I feel the need to slow down and dedicate time to activities I love: listening to music—I’m always searching for Spotify playlists that fit my mood—having aperitivos with friends, and reading. So on Thursday I dive into Our Souls at Night, by Kent Haruf. It’s a courageous story about love, hope, and pride."
"Then comes Friday: This is when I go through my designs and fine-tune silhouettes. It’s also my favorite time of the week—throughout all my years, wonderful things seem to happen on Fridays! Today I have another fitting with Isabeli. We consider a gown from my resort 2018 collection for her appearances but ultimately decide on a Tuesday sweater with a sparkly skirt and another gown with Swarovski crystals and navy and white stripes."
"On weekends, when I’m not traveling to one of my offices in London, Paris, or Milan, I take advantage of our empty headquarters on Saturdays to draft new ideas and sort through old ones. I stay only until lunchtime, but these few hours of reflection and creativity are very important to me."
"Sundays, however, are for recentering my mind and body. With the help of my yoga master, Roberto, I practice relaxing exercises in the quietest room in my house, below the veranda by my indoor pool. It’s very peaceful there."
For more stories like this, pick up the December issue of InStyle, available on newsstands and for digital download now.