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What's the first thing you do after announcing your latest fashion campaign? Turn a sidewalk into a catwalk.

After revealing that she's the new face of Adidas Originals, Kendall Jenner hit the streets of New York City Wednesday giving casual cool-mom vibes as she made her way. The Keeping Up with the Kardashians star showed off her mom jean stylings, pairing the wide leg denim with a printed turtleneck, white sneakers, and a black leather Chanel fanny pack.

To add a bit of chicness to the look, Jenner wore her hair slicked back and parted down the middle, and shielded her eyes with white square-rimmed shades.

WATCH: Kendall Jenner Was Afraid to Reveal This ...

Earlier in the day, the model revealed in an Instagram post that she would be the new brand ambassador for the athletic wear giant, writing, "Officially joining the adidas fam! @adidasoriginals #adidasAmbassador #adidasOriginals." In the Boomerang clip, she drives a golf cart past an Adidas logo-emblazoned wall that reads "Welcome to the Family" clad in a navy Adidas tracksuit and black Gazelle sneakers ($78; ssense.com).

Somewhere, Kanye West is smiling.