Jessica Mulroney's CTV Show Pulled After She Was Called Out By Sasha Exeter for "Problematic Behavior"
Following George Floyd’s murder, Exeter shifted the focus of her content a bit to shed light on the Black Lives Matter movement and speak to her own experience as a Black woman.
In her video, Exeter claims that Mulroney “took offense to a very generic call to action” she’d shared in her Instagram story, noting that at this point Mulroney hadn’t posted anything concerning BLM for her nearly 400k followers.
“I am by no means calling Jess a racist,” Exeter prefaced her story, “but what I will say is this, she is very well aware of her wealth, her perceived power and privilege because of the color of her skin. And that, my friends, gave her the momentary confidence to come for my livelihood in writing. Textbook white privilege, in my opinion.”
“Jessica never wanted to stand up and use her voice in the first place and didn’t understand why she needed to. This I found quite strange seeing that she is very vocal about supporting many causes, very open about everything else, so how could she not be speaking up about this issue that’s affecting everyone in the world. Also, her best friend is arguably one of the most famous Black women in the world,” Exeter went on.
"During the span of about a week or so, Jessica basically ticked every single box of what a white woman should absolutely not do during the biggest racial uproar in history,” Exeter said, explaining that Mulroney made excuses for not posting, claiming that “this really wasn’t a problem she wanted to share on her social channels,” and that she’d be “bullied or vilified” for speaking out, all while continuing to promote her CTV show I Do Redo. "For her to threaten me ― a single mom, a single Black mom — during a racial pandemic blows my mind.”
Mulroney eventually blocked Exeter, apparently telling her, “I have also spoken to companies and people about the way you’ve treated me unfairly. You think your voice matters — well it only matters if you express it with kindness and without shaming people who are simply trying to learn. Good luck.”
“Just like her fellow Canadian Amy Cooper, she spewed out that threat so effortlessly,” Exeter said.
After Exeter posted the video to her feed, Mulroney posted an apology in the comments, writing, “You are right when you say 'this s— needs to stop.’ As leaders, we need to join hands and call out wrongs. I know we have different experiences. And that is something that, even in the course of a heated argument, I need to acknowledge and understand. I am unequivocally sorry for not doing that with you, and for any hurt I caused.” She added what is seemingly a reference to Markle, writing, “As I told you privately, I have lived a very public and personal experience with my closest friend where race was front and center. It was deeply educational. I learned a lot from that. I promise to continue to learn and listen on how I can use my privilege to elevate and support black voices.”
Despite the apologetic show, Mulroney then appeared in Exeter’s DMs with a less understanding message: “Liable [sic] suit. Good luck.”
Mulroney posted a separate apology on her own feed, writing that she needs “to do better” and announcing that she’ll be “giving my microphone to Black voices by having them take over my account and share their experience.”
CTV made a statement on Thursday evening, writing that due to Mulroney’s recent behavior, the network “has removed I Do Redo from all Bell Media channels and platforms effective immediately.”