Beyoncé Shared a Rare Glimpse of Twins Rumi and Sir in a New Ivy Park Video
Oh, how Beyoncé has blessed us over the past week.
First, she provided us with a cinematic sneak peek at Ivy Park's Rodeo collection, then she gave us a rare interview (complete with anecdotes about Queen Bey's beykeeping!), and now she's gifted us with an even rarer treat: a glimpse of her and Jay-Z's 4-year-old twins, Rumi and Sir Carter.
Ivy Park Rodeo's latest campaign video spotlights the brand's tiniest consumers (kids) and naturally features the on-screen talents of Bey's own brood, 9-year-old daughter Blue Ivy included.
Blue and Bey do a sweet mother-daughter strut in pink-and-brown cow-print leggings from the brand with matching pink hoodies and sneakers.
Earlier in the video, we see our multi-hyphenate queen standing in the royal blue center of a ring, coordinating in a bustier-style dress with the twins, both outfitted in kids-sized duds in the same hue. Bey holds Sir while Rumi stands by her mom's side.
In another shot we get a close-up of Bey holding Sir, the tot donning a blue cowboy hat whilst he, you know, chews on something.
The Ivy Park founder expressed her excitement that the new collection would include children's clothing in a recent Harper's Bazaar cover story, citing her family life as inspiration.
"On our family vacations, we love to coordinate our outfits," she explained. "My kids are usually on set with me for shoots, and we'd find ourselves putting them in extra-extra-smalls so we could match. So, it is a natural progression for IVY PARK to introduce a selection of key silhouettes in children's sizing."
The much-anticipated drop launches August 19.