Beauty Vote for Your Favorite Beauty Brands in Our Third Annual Readers' Choice Awards Calling All Beauty Addicts! Cast your vote for the best new beauty products of the year. By InStyle Editors InStyle Editors Instagram Twitter InStyle's mantra is "Everybody's in," and that means anyone who finds their way to our stories should find themselves reflected in them. We prioritize bringing the right writer to every story and sometimes collaborate as a team to ensure we're including points of view across race, gender expression, body size, skin and hair type, and more. Our editors and writers comprise decades of expertise across the beauty, fashion, lifestyle and wellness spaces in print and digital. We prioritize journalistic integrity, factual accuracy, and also having fun with every story we share. For more about our team, click here. InStyle's editorial guidelines Updated on May 31, 2020 Pin Share Tweet Email It's the most wonderful time of the year: The polls are now open for InStyle's third annual Readers' Choice Awards, where you have the power to select the best-of-the-best new beauty products. The nominees you'll see below have been carefully selected by our editors, who spent the last twelve months testing everything from hands-free curling irons to long-lasting lipsticks. (Yes, our bathroom cabinets are near collapse.) At the end of the day, we narrowed the playing field to more than 165 products across 36 categories. Now, it's up to you. As you scroll through the survey below, you'll have the chance to choose from editor-selected launches or write in your own top choice. We'll tally the votes, then reveal the victors in the October 2019 issue of InStyle, as well as on InStyle.com. May the best products win! Was this page helpful? Thanks for your feedback! Tell us why! Other Submit