By Erin Lukas
Jan 26, 2018 @ 3:00 pm

Google isn't going anywhere, but if you want to find out where to get the best latte, mezcal cocktail, or vintage Levis in any city, a quick scroll through Instagram will get you answers.

The same goes for discovering new beauty trends, too. If you pay close enough attention to the flat lays your friends and bloggers are posting to their feeds, you'll quickly pick up on a common thread: there's one product that everyone seems to currently be using (and loving).

RELATED: There's a Crystal for That: Why You Need Healing Crystals in Your Skincare Routine

That's how I came across jade rollers—a skincare tool that's for more than just a pretty Instagram post. Since last spring my feed has been densely populated with the rollers. However, no tool has made more appearances than Herbivore Botanical's Jade Facial Roller ($25;, so I turned to the green skincare brand to find out the benefit of massaging your face with a jade roller, along with how to use one.

Jade rollers aren't a technical breakthrough in skincare. They've been a staple in Chinese skincare routines since the 7th century, and are believed to have healing and protective properties. The handheld massagers are usually dual-ended with two jade stone heads that allegedly boost blood circulation, reduce swelling, and help your skincare products penetrate deeper. Basically, they're supposed to be a quick, easy cure for daily skincare struggles like dark under-eye circles and puffiness from fatigue. The increase in circulation can also help smooth out fine lines and wrinkles.

According to the brand, the most well-known benefit of using a jade roller is that it helps to reduce puffiness and inflammation in the face due to stagnation of the lymphatic system. A jade roller can help to stimulate the lymphatic system, which in turn reduces inflammation and puffiness. Other benefits include brightening complexions, tightening pores (especially if you put it in the fridge for a few minutes before using), helping to reduce the appearance of fine lines, and increasing blood circulation, just to name a few.

VIDEO: Face Rollers vs. Gua Sha


To get the best results, the brand recommends using the roller after getting out of the shower or cleansing your skin. Although you'll start to see impressive results with continued daily use, massaging your face with a jade roller can instantly relieve tension by running it along your brows and jawline.


💖✨New Year New Products✨💖 Hi guys Happy 2018! January is my b-day month any other Capricorn’s out there?🙋🏽‍♀️ Ok some of these products I have used since early Dec. others I obtained v recently. All of them are relatively new product launches, first impressions below ❤️. 💎*Matcha Hemp Hydrating Cleanser #krave I used this for 5 days as a second/morning cleanse. This has a gel consistency that “lathers” up, I usually dislike cleansers that lather because most of them leave my skin feeling tight & dry. This one however doesn’t do that! Instead it leaves my skin feeling fresh & soft. Also the scent reminds me of stationery lol (which i love). 💎*The Deep Cleanse #tatcha Right now this leaves my skin feeling border line “squeaky clean”. It could be bc my skin is currently more combo-dry, I read that this is ideal for normal to oily skin (so I’m going to save it for summer). Apart from that this has a clean scent, the little fruit particles feel gentle on my skin, & it has a moderate lather. 💎Auto Correct Eye Cream #sundayriley Gave my under eyes some instant brightening action. Sadly I only used it for a bit & then I had to stop since it gave me milia 😭. 💎Banana Bright Eye Creme #olehenriksen This is new new. So far I like it’s creamy texture & the under eye glow but I’ll keep you updated. 💎*Pink Cloud Moisturizer #herbivorebotanicals This guy is so nice! I love it’s texture, how it smells like fresh roses, how it wears well under makeup (doesn’t pile on me), & how moisturizing it feels. For night time I do like layering it a bit more. 💎Coconut Water Cream #firstaidbeauty Gift from my sis ❤️. It has a lightweight gel consistency & it smells like coconuts. It feels good at first, pretty refreshing, but shortly after it starts stinging my face. I tried it a couple of times but it always does that :(. 💎*Blemish Bully Acne Spot Treatment #tarte I been breaking out thanks to my diet. Thankfully this does a wonderful job. It either takes the blemish completely away, or it makes it look a lot smaller. I also like how it’s clear that way my s.o doesn’t ask me “oh you got zit cream on?”😂. *PR Gifted

A post shared by Adri (@sortofobsessed) on


When massaging your face with the roller, start at the center of the face under the eyes and cheekbones and moving out towards the hairline. Next, move down towards the jawbone, starting at the center of the chin and moving out towards the bottom of the ear. Finish by rolling down the sides of the neck towards the center of the clavicle. The brand says that this can help send all the toxins built up in the face towards the center of the body where it can be detoxified and processed.


If you use a jade roller in conjunction with your other skincare products, the tool will not just glide easier. The brand says that it can also help your favorite facial oil or serum reach deeper into your skin, rather than sitting on top of its outermost layer.