Beauty Boss: Dr. Lancer on Leading the At-Home Skincare Revolution
With over 30,000 patients worldwide, among them the most photographed faces in the world—from Michelle Williams to Margot Robbie—Dr. Harold Lancer has become a celebrity in his own right. He developed The Method, an anti-aging skincare line based on his personal beauty philosophy. Here, Lancer talks about his biggest accomplishment, his stellar reputation and what he wishes women would stop doing to their skin.
You work with some of the most famous faces in the world, who have obviously put a lot of trust in your practice – what do you think attracts your clients to you?
I think first and foremost that I’m a seasoned and board-certified physician who specializes in skin appearance. It’s more than just providing a service and as a practicing dermatologist since 1983, my clients trust me and have confidence in my work. I do all the work myself and they come to me because I’m experienced and have built a reliable community around my practice.
What’s the question you get asked the most?
The questions I get asked the most center around skincare and advice on how to maintain at home. It’s very different than what it once was – which was more about laser repair and scarless revision – and more about preventive care and at-home skincare maintenance.
What are you most proud of professionally?
Reinventing home skincare – The Lancer Method is not just a product line; it was designed to help the skin repair itself and is scientifically-proven. I developed the Method in 1985 and in the last 1-2 years, it’s been proven in lab studies to stimulate skin’s surface to increase collagen and elastin production. So, that’s what I’m most proud of – being 30 years ahead of my time in showing how tickling the skin can revive skin and cellular turnover and repair the skin from the outside inward.
What is the next big breakthrough in derm procedures you’re most excited about?
The next biggest thing will be the continued rise and popularity of low energy, ultrasound / pulse light therapy for skin repair and improving skin texture. It’s less invasive, has less potential side effects and is able to treat more ethnicities so as the technology improves, so will accessibility and cost.
What procedure do you wish women would do less of?
I think we’re finally in the midst of a trend where women are wanting to pull and stretch and change their face less than ever. Facelift requests are down 10-20% in the past 2-3 years so the mentality and mindset is changing, and women are more informed. By taking preventative steps and thinking more about self-help, women are wanting to avoid invasive procedures – I even see more and more women removing implants than ever before. So, I want to continue seeing this: women wanting less invasive procedures and even wearing less makeup.
Do you see the product line as a natural extension of your practice, and what’s next/on the horizon for your brand?
Yes, Lancer Skincare is an extension of my practice and the many years I’ve spent in the dermatology field. A men’s brand, which will consist of five products. The line will still have the same puality of the Lancer Method, but will be the ultimate skincare essentials for men. In addition, the Lancer range will be available on five continents in the next 12-18 months.