Ariana Grande's r.e.m. beauty Is About to Launch Chapter 2
The news we've been waiting for has finally arrived: Ariana Grande's r.e.m beauty is about to drop Chapter 2. If you're one of r.e.m beauty's 1.2 million Instagram followers, you've probably noticed the Chapter 2 promo ads and cool pastel color palettes posted on the page. Now, it's official — you'll finally be able to get your hands on the new sci-fi-inspired products on March 21.
Last November, Grande teamed up with beauty incubator Forma Brands (which helped create Morphe, Lipstick Queen, Bad Habit, and more) to launch r.e.m. beauty Chapter 1. The makeup line was in the works for two years before its launch and was an instant hit with Grande fans.
Now, Grande, who's known for her signature cat eyeliner and major eyeshadow looks, is coming out with products that will help people amp up their eye makeup game.
For starters, r.e.m. is launching three Midnight Eyeshadow palettes. These are inspired by Ari's signature looks and each feature a mix of six mattes and shimmers.
The new product line also features five metallic gel eyeshadows, a clear eyeshadow gloss, two styles of lashes, a blurring under-eye balm, a lash- and brow-boosting serum, 10 cheek and lip sticks, and calming face mist. That's a total of eight new types of products to try out.
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"It means so much to me to be able to create a product line for absolutely everybody and anybody who wants to wear it and feel incredible," Grande said in a statement on the brand's site. "Makeup is so personal and to have the opportunity to help people feel even more beautiful than they already are in their own skin, and also to just provide tools that support and encourage people in their creativity and self-expression is a gift that I'll never take for granted."
Feeling inspired to try out a new look? Check out a few of our favorite products below as we wait until we can shop the full r.e.m. beauty Chapter 2 collection at www.rembeauty.com.