Beauty Makeup Magnetic Eyelashes and How They Work Say goodbye to messy glue, and hello to a magnetic attraction. By Victoria Moorhouse Victoria Moorhouse Instagram Website Victoria Moorhouse is a writer, editor, and consultant based in Brooklyn, New York who focuses on beauty, fitness, and health. Victoria was previously the Senior Beauty Editor at InStyle.com and a Senior Editor at POPSUGAR. Her work can also be found in notable publications such as Shape.com, The Zoe Report, Forbes.com, and Well+Good. She graduated from The College of New Jersey with a Bachelor's Degree in Journalism and Professional Writing. InStyle's editorial guidelines Updated on September 20, 2022 @ 05:35PM Pin Share Tweet Email In This Article View All In This Article How Magnetic Eyelashes Work How to Apply The Best Magnetic Eyelashes Where to Buy Photo: SPL Images/Getty Images The boom of eyelash growth serums, lash extension and curling procedures, and lengthening mascaras should prove the point—the world is obsessed with the quest for longer, fuller eyelashes. But despite all this new beauty tech, applying false eyelashes is one tried-and-true trick that makeup artists and celebrities have been using for years. And the surge of magnetic eyelashes hitting the market proves this option isn't one to ignore. How Magnetic Eyelashes Work Once only adhered to your natural lash with adhesive glue, magnetic eyelashes secure to each other, and your lash line, with tiny magnets. One of the most recognizable brands that use this type of technology is Ardell. According to Jadene Munson, their Global Brand Ambassador, they "feature virtually invisible magnets placed along the lash line that lock together and secure the lash along your natural lash line." This brand's full strip lashes, specifically, feature four magnets for an impressive hold, while the accent lashes feature three magnets. Basically, you are sandwiching your natural eyelashes between two strips held together with magnetic force. How to Apply Magnetic Eyelashes It's relatively simple. Each product will differ slightly, so it's best to follow the instructions on the package. First, it's often recommended to trim the lash so it'll naturally fit along your natural lash line. Then, Munson recommends applying mascara to give your eyelashes more grip. For Ardell's strip eyelashes, the next step is to lay the Upper Magnetic Lash across the top of your lash line. Lastly, you place the Under Magnetic Lash from the tray and place it underneath your natural lash line. Thanks to the magnets, they will lock in place. The 9 Best Magnetic Lashes for Foolproof Voluminous Eyelashes onetwocosmetics/Instagram Another popular brand is One Two Cosmetics, seen above. These magnetic lashes come in full strips or half lashes to accent the outer corners. This brand's magnetic lashes also come with an applicator that looks a little like tweezers, but you can apply them with your fingers, too. The same logic applies—the upper lash is magnetically attracted to the bottom—but you can watch a short video for a visual breakdown. VIDEO: 4 Ways to Apply At-Home Eyelash Extensions To remove the magnetic lashes, Munson says to gently pull them apart by lifting the top lash and pulling the bottom one down. You can also slide the top and bottom magnets away from each other "one by one." However, you should never pull them straight off, as this could harm your natural lashes. One Two recommends using your thumb and index finger to slide them apart. The Right Way to Clean Your Eyelash Extensions and Falsies, According to Experts The Best Magnetic Eyelashes The two brands that are creating the most buzz are One Two and Ardell, both are reusable. When deciding between the two, consider the price tag and the material used. And if you have sensitivities or allergies, this is extremely important. Ardell's are made with 100 percent human hair, while One Two's are synthetic. We should note that while they're easier to use than traditional glue-on lashes, there is still a slight learning curve. Make sure to give yourself a few test runs before applying them for an important event. As far as options go, both of these brands offer different styles to choose from, whether it's a bold and glamorous look you're attempting to recreate, or something more subtle and natural. Where to Buy Magnetic Eyelashes You can pick up Ardell's magnetic eyelashes at stores like Target, Ulta, and other stores. One Two Cosmetics' eyelashes are available at HSN.