Beauty Boss

Welcome to Beauty Boss, a reoccurring series in which we spotlight the power players driving the beauty world forward. Consider this your chance to steal their best-kept secrets, and grow from the real-life lessons they’ve learned on the job.

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Why Hero Cosmetics Founder Ju Rhyu Wants You to Wear Pimple Patches During the Day

"We're on board with people not feeling embarrassed about wearing pimple patches, and we want people to feel more comfortable about having breakouts."
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Lisa Eldridge Has the Best Tip to Keep Your Lipstick from Smudging Under Your Face Mask

According to the legendary makeup artist, it's all in the application.