Sometimes the best products fly under the radar — even for those of us that work in the beauty industry. Luckily, we have our readers to light the way. According to the thousands of you that voted in InStyle's Reader's Choice Beauty Awards, the best new anti-aging cream is Augustinus Bader's The Cream.
Never heard of it? Don't worry: Some of InStyle's beauty editors hadn't, either.
Here's the breakdown, now that we are blissfully aware of this product's existence. The Cream made its official debut in February 2018. It was developed by a Professor Augustinus Bader, a medical professional and a leading expert in the regenerative medicine and tissue engineering. The formula promises to jumpstart your skin's repair and renewal functions using amino acids, vitamins, and synthesized molecules that occur naturally on the skin. In laymen's terms? Augustinus Bader created a formula that helps your skin heal faster.
The brand claims that over time (though it wasn't noted how much time), wrinkles and fine lines are less noticeable, and the skin appears more even in tone and firmer. It's also fragrance and silicone free — a major bonus for anyone with major sensitivities and the budget for expensive skincare (a bottle of this stuff will set you back $265).
The Cream is also available in "Rich" version for the same price — The Rich Cream is a more moisturizing, thicker formula with argan, avocado, and evening primrose oil. Both creams instantly make your skin feel smooth and hydrated, and absorb quickly.
Spending $265 on a daily moisturizer is a giant splurge — there's no denying it — but if you do choose to fork over the dough, you'll also be contributing to Professor Bader's charity that funds skin treatment kits for burn victims. Ten percent of the proceeds from every single cream will be donated to The Augustinus Bader Group.
So thanks, fam, for filling us in on this anti-aging breakthrough. Keep the suggestions coming.