Shoppers Say This Rejuvenating Bakuchiol Serum "Visibly Smoothes Fine Lines" in Two Weeks

Meet retinol’s less harsh alternative.

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After Two Weeks Shoppers Say This Rejuvenating Bakuchiol Serum “Visibly Smoothes Fine Lines
Photo: acurebeauty/Instagram

Retinol continues to take the spotlight in the beauty space time and time again, but there's a newer contender that's officially entered the chat. Meet bakuchiol, a less harsh and natural, plant-derived alternative of retinol with similar benefits. One bakuchiol formula to check out is this rejuvenating serum that Amazon shoppers are obsessed with.

Acure's Radically Rejuvenating Dual Phase Bakuchiol Serum is loaded up with eggplant and turmeric that are rich in antioxidants to nourish the skin, along with bakuchiol. Each of the ingredients works to smooth skin tone, improve clarity, diminish signs of aging, and ultimately leaves the skin feeling soft. The bakuchiol-based serum doesn't result in dry and irritated skin either, instead proving to be gentle even for sensitive skin.

Acure Radically Rejuvenating Dual Phase Bakuchiol Serum

Shop now: $15 (Originally $20),

Board-certified dermatologist, Dr. Hadley King tells InStyle that "bakuchiol is an extract of the Babchi plant long used in Ayurvedic medicine." It is one of the few substitutes for retinol, which is great to have as another option, as retinol may be too harsh for certain skin types. Dr. King also explains that studies in the British Journal of Dermatology uncovered that bakuchiol could reduce signs of sun damage equally as well as retinol, and "another paper in International Journal of Cosmetic Science reported improvements in lines and wrinkles, skin elasticity and pigmentation," Dr. King says.

Dr. King says to InStyle that bakuchiol "seems to be activating the genes that regulate collagen and elastin production — the same ones retinol activates," and doesn't cause redness and irritation. The best part, though? You can use the ingredient while pregnant and breastfeeding, unlike traditional retinol.

Shoppers are catching on to the impressive benefits of bakuchiol, and over 2,300 people have given the serum a five-star rating. One shopper called the rejuvenating bakuchiol serum "heavenly," adding, "this stuff makes your skin feel like silk."

"[It's] far superior to other face oils, and it improves clarity and texture," another reviewer wrote. "I use it twice a day as my only facial moisturizer and have noticed a big difference in the clarity and quality of my skin. I have used other face oils, including pure argan, but this product is far superior."

Another Amazon shopper praised the serum's texture, calling it "silky and luxurious," adding that the "serum glides on smoothly."

Other customers say the bakuchiol-infused serum is great for anti-aging, as one final reviewer wrote, "[it's] definitely my favorite anti-aging product now...I really feel like it visibly smooths the fine lines around my eyes and mouth, too.!! I have tried dozens of anti-aging skin products and this is by far my favorite to date."

If you're curious to see what bakuchiol is about, head to Amazon now and snag a bottle of the Acure Radically Rejuvenating Dual Phase Bakuchiol Serum while it's on sale now for $15.

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