How New York Designers Are Making Earthy-Crunchy Style Chic

Imagine a serene lady in linen at the local green market with a glowing makeup free face and straw basket full of fresh red tomatoes. She'll surely wear some version of this September's crunchy-chic pieces around her organic herb farm next summer without even knowing they're cool. As for the rest of us? There are more than enough options out there—slouchy clay-colored jumpsuits at Whistles, airy white separates via Mara Hoffman, bee keeper-cool hats by Creatures of Comfort—to fake that effortless Earth Mother vibe.