About Us

Sally Holmes is Editor in Chief and GM of InStyle. She started her career at New York magazine as an editor for their website before moving over to The Cut ahead of its relaunch in 2012. She later joined Hearst Magazines in 2014 as the senior news editor at ELLE.com before taking on the role of deputy editor in 2016 and then executive editor in 2017. Sally joined Marie Claire in 2018, where she worked first as digital director and later as Editor in Chief. Born and raised in New York City, Holmes graduated with an English major and French minor from Boston College. She now lives in Brooklyn with her husband, where they love to explore new coffee shops and dream of owning a French bulldog.

Hayley Mason is the general manager of InStyle and Shape. She has been with Dotdash Meredith since 2019, previously overseeing the digital content strategy and editorial teams of Travel+Leisure, InStyle, Martha Stewart Weddings, and HelloGiggles. Prior to that, Hayley worked as a beauty director and editor, overseeing branded content at Byrdie, Who What Wear, and Refinery29. She also worked as a beauty editor at Total Beauty Media, Inc.

Hayley received Bachelors of Arts in Magazine Journalism and Public Relations and a concentration in sociology from Drake University in Des Moines, Iowa. She now resides in New York City.

Madeline has worked in beauty and fashion for the past seven years. She joined InStyle in 2022 as the News Director, overseeing the site's news coverage, including celebrity and entertainment.

Madeline also oversees beauty news at Byrdie and has previously worked at Brides and Glamour, where she covered everything from celebrity weddings to social media. She graduated from the University of Notre Dame and currently lives in Brooklyn, NY.

Christopher Luu joined InStyle in 2018 and has worked in digital and print media for over a decade. Prior to being the Senior News Editor at InStyle, he held positions at Refinery29 and lifestyle publications in both Southern California and Washington, D.C., focusing on fashion, retail, entertainment, and pop culture. He earned a B.A. degree in English Literature at Chapman University and maintains an encyclopedic knowledge of Fashion Week runway shows and viral internet pet videos.

Jenna has been with InStyle since 2019. Over the past two years, her work on the brand has shaped its digital identity. As Creative Director, Jenna and her team maintain the site’s brand identity, direct photo shoots, and design visual assets for the site, social and video alongside the Visual Editors. Before she started at Dotdash Meredith, she worked as a design lead for a programmatic creative service team. Jenna graduated with a BA in graphic design from Penn State University.

Kelly is New-York based creative producer who has worked in fashion media for the last decade. She joined InStyle in 2017, where she was an Associate Photo Editor and has worked her way up to Associate Photo Director. Kelly oversees all photoshoot production for the digital issues, fashion, beauty and celebrity shoots, as well as curating and photo-editing images for the website. Previously, she was the online photo editor for New York Magazine, specializing in all verticals. Kelly graduated with a BFA in photography from the Fashion Institute of Technology and a minor in art history and lives in Brooklyn, NY.

Danielle is InStyle's Senior Social Media Editor. She joined the team in 2021 and oversees the brand’s social identity and leads strategy and special projects on Instagram, TikTok, Facebook, and Twitter. Previously, she led social for HelloGiggles and Salty World, a newsletter and community for unapologetic women, trans, and nonbinary people. Her byline has appeared online at Elle Decor, Town & Country, MyDomaine, Men's Health, and Seventeen. She received a Bachelor of Arts in English (Non-Fiction Writing) from the University of Pittsburgh with a minor in poetry and now resides in Brooklyn, NY.

Tessa is a New York City based writer, originally from Pittsburgh, Pennsylvania. After graduating from Penn State in 2019, Tessa moved to the Big Apple to pursue her dreams. She loves a good Netflix binge, listening to music, and spending time with friends and family. And there's nothing like the rush of a good sale. Tessa is a Staff Writer on the News Team at InStyle.com, and she's obsessed with all things pop-culture.

Averi is a Chicago-based writer, originally from Des Moines, Iowa. After graduating in 2021, Averi contributed eCommerce content to People, Real Simple, Shape, and InStyle before joining the InStyle team as a news writer. She loves all things pop-culture, fashion, and beauty — especially when the three coincide. When Averi's not writing, you can likely find her online shopping, watching Netflix reality shows, or trying to decipher Taylor Swift's latest Easter egg.

Amanda has experience interning on creative teams at various fashion brands such as Calvin Klein, Theory and Oscar de la Renta. She was previously a Freelance Art Assistant at Martha Stewart Living, where she designed page layouts and executed photo research for the print magazine. Amanda is now the designer for InStyle, where she curates imagery for the site, designs leads and helps in producing photoshoots. Amanda graduated from Marist College with a BS in Fashion Merchandising and a minor in Graphic Design and lives on Brooklyn, NY.

Ondine Jean-Baptiste is the Assistant Social Media Editor at InStyle. She joined the social team as their freelance assistant in 2021, and helps craft compelling digital rollouts, snappy copy, and engaging visuals for all of InStyle's social platforms. Prior to InStyle, she was a freelance writer covering reproductive health and women's wellness for publications such as The Zoe Report, EBONY, and Greatist. She received a Bachelor of Arts in Comparative Literature and Women's Studies from Hamilton College in Clinton, NY.

Bronwyn is the VP of Commerce for Health and Beauty at Dotdash Meredith and joined the team in 2021. She is a professional storyteller and digital pioneer with 20 years of experience in print, digital and social media. She was the founding social media editor of InStyle's Facebook, Twitter, and Instagram accounts and architect of early social media brand partnerships with brands like Target, Lionsgate Films, and Essie. Bronwyn has also worked as an editor and writer, at InStyle, Entertainment Weekly, People, Travel + Leisure, and more.

Jessica is a seasoned writer and editor, with a career in digital media that spans over seven years. The bulk of her experience lies in beauty, fashion, and lifestyle content. You can find her work published across various digital publications including HuffPost, Byrdie, Brides, and more. Prior to joining Dotdash Meredith, Jessica was the senior editor of L'Oreal's Skincare.com, where she learned everything there is to know about beauty products and ingredients, trends, and finessing a skincare routine. 

Chelsey is the editorial director for commerce news and deals content, overseeing shopping coverage on InStyle and Shape and leading content direction for a team of writers focused on beauty, style, and wellness. With more than seven years of experience in the digital editorial space, her work spans a variety of topics including health, beauty, entertainment, and lifestyle. Chelsey has been with Dotdash Meredith for 4 years.

Chloe Anello is a Senior Commerce Editor for Dotdash Meredith's Beauty & Style Group. She joined the InStyle team in 2022 and works with a wide range of freelancers and on-staff writers to create expert- and research-driven product roundups for all things fashion. Before joining the team, she worked for New York Magazine's The Strategist, where she led the fashion content and celebrity shopping column. She has interviewed everyone from the Haim sisters to Halle Berry and Nick Jonas to Rick Ross. Her work has appeared in New York Times, The Cut, Vulture, Cosmopolitan, Byrdie, Shape, and more.

Zarah Kavarana has been with Dotdash Meredith since 2021 and is currently an ecommerce editor for InStyle and Shape. She has five years of experience as a writer and editor, with four years covering commerce content. In addition to maintaining a focus on fashion and beauty, extensively writing hundreds of style- and skincare-focused pieces, she also tests products, stays on top of style trends, and strategizes for long-term vertical growth. Zarah has written and edited shopping content for PEOPLE, Real Simple, Travel + Leisure, and Food & Wine, among other Meredith legacy brands. She is a graduate of of Boston University's College of Communication with a B.A. in Journalism.

Christina is a beauty commerce editor at InStyle and Shape. She pitches, writes, and edits everything from beauty and fashion to health and wellness content. She’s been working at Dotdash Meredith since 2020, where she started as a commerce editor at Verywell Health. She received a bachelor’s degree in journalism from the University of Illinois at Urbana-Champaign. She also has a 200-hour yoga teacher certification.

Mary joined the InStyle team as a Commerce Editor in 2022 and is responsible for writing, editing and publishing evergreen beauty and fashion content. Prior to joining InStyle, Mary worked as an Associate Editor at L'Oreal's Makeup.com and Skincare.com. When she's not trying out the latest makeup and skincare launches, she can be found exploring New York City's food scene, trying out a trendy workout class or traveling.

Christina Butan is a Senior Commerce Writer and Strategist at InStyle. She covers all things shopping, from celebrity style to editor's picks, as well as edits and assigns stories. She's been working at Dotdash Meredith since 2019, where she started as an Amazon commerce writer and worked on content across the company's digital portfolio. Prior to InStyle, she was a news writer and editorial assistant for People. She received a bachelor's degree in journalism from SUNY Purchase in 2017.

Eva Thomas is a senior commerce writer at InStyle, where she pitches, writes, and strategies all-things fashion, beauty, and celebrity, always with a fresh lense on the topics. She joined Dotdash Meredith in 2019. Prior to working at InStyle, Eva was a fashion news writer at Who What Wear and a celebrity news writer at The Zoe Report. She has a bachelor's degree in journalism from the University of Minnesota. 

Tamim has been writing about topics including beauty, fashion, wellness, and music for nearly a decade. She has tested thousands of products including skincare, makeup, haircare, and body care. She stays up to date and informed by regularly interviewing and consulting leading experts in the beauty industry including dermatologists, makeup artists, and aestheticians. Tamim has been published in InStyle, Travel+Leisure, Byrdie, Health, Shape, Southern Living, Real Simple, and PEOPLE. She tries any and every product she comes across with a particular appreciation for eye makeup and lip liners. 

Ruby McAuliffe is an associate commerce fashion writer at InStyle and Shape, covering shopping trends surrounding style, beauty, and celebrity. She was the former New York Post commerce writer and reporter, and has written for Page Six, Teen Vogue, Decider, Suggest, Her Campus, Dressember, and L.A. Style Magazine. She graduated from Azusa Pacific University Summa Cum Laude with a bachelor's degree in multimedia journalism and a minor in public relations.

Chloe Irving is a New York-based commerce writer with two years of experience covering fitness, wellness, and beauty. After retiring as a student athlete, Chloe became an avid runner, power lifter, yogi, and triathlete, and is especially passionate about educating readers on fitness gear and injury prevention products. She joined Dotdash Meredith in 2021 and became a shopping writer for Shape and Instyle covering the health and wellness space. A long-time fan of beauty Youtube and TikTok, Chloe spends her free time obsessing over the newest skincare trends and hair products. She graduated with honors from Brown University's Literary Arts program in 2021.

Sophie is a beauty commerce writer for InStyle, where she covers skincare, haircare, and makeup, lending her expertise to inform her work on these topics. With over six years of experience as a writer and editor in the beauty industry, her work has appeared in print and digital publications including Allure, W, Glamour, SELF, and Forbes, among others. Previously, she has consulted for large beauty brands and traveled to dermatology and plastic surgery conferences across the states, where she interviewed some of the country's preeminent doctors about innovations in medical aesthetics and skincare. She is a 2015 graduate from Carnegie Mellon University, where she holds a Bachelor of Arts in Creative Writing and Professional Writing.

Kaelin Dodge is a commerce writer for InStyle, where she most often covers fashion, beauty, and celebrity shopping content, and has previously written for publications like Byrdie and Fodor's Travels. Kaelin taps into her extensive retail experience to find the season’s best products and deals for readers. She is a graduate of DePaul University in Chicago, Illinois.

Bianca Kratky is a commerce writer at InStyle, covering the best fashion and beauty items to shop for. Her career in writing began in 2019, after leaving her job in advertising. You can find her previous work on Cosmopolitan, Oprah Daily, and Coveteur, but she mostly writes for her blog Florre.co, covering all things travel, mindfulness, and fashion.