About Us

Who We Are

InStyle is your source for fashion, beauty, celebrity, and lifestyle content that delights, informs, and entertains. If there's a new denim silhouette, you'll find it here — as well as a delicate explanation for why it might be stressing people out. We get first dibs on new beauty products and only share what's worth a try, with ingredient breakdowns and step-by-step routines to follow. We question everything and let you know which brands can back up their bona-fides ("clean" and "sustainable" are words that mean things, and we don't let anyone skate past with greenwashed jargon). 

Speaking of meaning: We mean it when we say "Everybody's In." On InStyle, fashion and beauty's best kept secrets are shared, and velvet-rope access opens wide with a joyful and celebratory ethos. Inclusivity — real, meaningful representation — is at the heart of everything we do, from our editorial team and freelance contributors, to the celebrity faces you see on our site and the brand founders, designers, and owners we choose to cover.

Whether you're here to discover clothing trends, beauty looks, fitness fads, or for our analysis of the cultural moments behind all of that, we want you to see yourself reflected on our pages and leave (if you must) with a smile.  

The InStyle Editorial Team

LauraNorkin
Laura Norkin
Senior Editorial Director

A digital native with over 15 years of experience in the women's media space, Laura has been with InStyle since 2018, when she was brought in to hone the brand's voice and expand its footprint online. She previously held senior editorial roles at Refinery29 and Glamour, as well as some sites that no longer exist (RIP, Styleite). As a writer, she reported on health, parenting, politics and pop-culture for the Cut, Elle.com, Washington Post's The Lily, and others.

She graduated with B.A. degrees in Journalism and Spanish from Penn State University, where she also worked at a bar and a boutique that no longer exist.

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kylie-gilbert
Kylie Gilbert
Associate Editorial Director

Kylie has worked in digital media for the past decade. She joined InStyle in 2019 as the Senior Lifestyle Editor overseeing the site's wellness coverage, including health, fitness, astrology, and sex and relationships. Kylie is now the associate editorial director for the brand, where she works on cross-vertical strategy as well as lifestyle and wellness features for the site and InStyle's digital issues. Previously, she was an editor at Shape for nearly six years.

Kylie graduated with a B.A. in journalism from Northwestern University's Medill School of Journalism and a minor in French and lives in Brooklyn, NY.

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Kayla Greaves
Kayla Greaves
Executive Beauty Editor

Kayla Greaves is the Executive Beauty Editor for InStyle, overseeing all beauty coverage on the site. She has previously held positions at HuffPost and Bustle. She received a Bachelor of Arts in Communication Studies from McMaster University, as well as a post-graduate degree in Public Relations at Humber College — yet somehow she ended up in journalism.

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SamSutton
Samantha Sutton
Senior Fashion Editor

Samantha has been working in media for over a decade and joined InStyle's team as the Senior Fashion Editor in 2019. She previously held roles at Coveteur, POPSUGAR, Refinery29, and Men's Fitness, covering both fashion and celebrity/entertainment. In her current role, she oversees the site’s fashion content, including trend reporting, celebrity style interviews, and Fashion Week coverage, along with styling photo shoots.

Samantha graduated from Rider University with a B.A. in Journalism and a minor in Advertising.

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Madeline Hirsch
Madeline Hirsch
News Director

Madeline has worked in beauty and fashion for the past seven years. She joined InStyle in 2022 as the News Director, overseeing the site's news coverage, including celebrity and entertainment.

Madeline also oversees beauty news at Byrdie and has previously worked at Brides and Glamour, where she covered everything from celebrity weddings to social media. She graduated from the University of Notre Dame and currently lives in Brooklyn, NY.

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Christopher Luu Headshot
Christopher Luu
Senior News Editor

Christopher Luu joined InStyle in 2018 and has worked in digital and print media for over a decade. Prior to being the Senior News Editor at InStyle, he held positions at Refinery29 and lifestyle publications in both Southern California and Washington, D.C., focusing on fashion, retail, entertainment, and pop culture. He earned a B.A. degree in English Literature at Chapman University and maintains an encyclopedic knowledge of Fashion Week runway shows and viral internet pet videos.

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Jenna Brillhart - InStyle Creative Director
Jenna Brilllhart
Creative Director

Jenna has been with InStyle since 2019. Over the past two years, her work on the brand has shaped its digital identity. As Creative Director, Jenna and her team maintain the site’s brand identity, direct photo shoots, and design visual assets for the site, social and video alongside the Visual Editors. Before she started at Dotdash Meredith, she worked as a design lead for a programmatic creative service team. Jenna graduated with a BA in graphic design from Penn State University.


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Kelly Chiello - InStyle Senior Visuals Editor
Kelly Chiello
Senior Visuals Editor

Kelly is New-York based creative producer who has worked in fashion media for the last decade. She joined InStyle in 2017, where she was an Associate Photo Editor and has worked her way up to Senior Visuals Editor. Kelly oversees all photoshoot production for the digital issues, fashion, beauty and celebrity shoots, as well as curating and photo-editing images for the website. Previously, she was the online photo editor for New York Magazine, specializing in all verticals. Kelly graduated with a BFA in photography from the Fashion Institute of Technology and a minor in art history and lives in Brooklyn, NY.

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Pia Velasco
Pia Velasco
Senior Beauty Editor

Pia Velasco is a New York-based beauty reporter with over 10 years in the industry — swatching lipsticks, interviewing experts, and finding the best products on the market. She's currently the Senior Beauty Editor for InStyle and has written across other Dotdash Meredith sites including HelloGiggles and Real Simple. She received a Bachelor of Arts in creative writing from New York University and her Master of Science in journalism from Columbia University. In addition to her love for beauty, she's also passionate about yoga, and acts as an instructor in NYC.

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Danielle Fox - InStyle Senior Social Media Editor
Danielle Fox
Senior Social Media Editor

Danielle is InStyle's Senior Social Media Editor. She joined the team in 2021 and oversees the brand’s social identity and leads strategy and special projects on Instagram, TikTok, Facebook, and Twitter. Previously, she led social for HelloGiggles and Salty World, a newsletter and community for unapologetic women, trans, and nonbinary people. Her byline has appeared online at Elle Decor, Town & Country, MyDomaine, Men's Health, and Seventeen. She received a Bachelor of Arts in English (Non-Fiction Writing) from the University of Pittsburgh with a minor in poetry and now resides in Brooklyn, NY.

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ErinLukas
Erin Lukas
Beauty Editor

Erin is a Brooklyn-based beauty editor and has been with InStyle since 2016. She's written for NYLON, Teen Vogue, Into The Gloss, FASHION Magazine, and more. She graduated with an Honors B.A. in Creative Writing and English Literature from University of Windsor, Ontario College Graduate Certificate in Book and Magazine Publishing from Centennial College, and A.A.S in Advertising and Marketing Communications from Fashion Institute of Technology.

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TessPetak
Tessa Petak
Staff Writer

Tessa is a New York City based writer, originally from Pittsburgh, Pennsylvania. After graduating from Penn State in 2019, Tessa moved to the Big Apple to pursue her dreams. She loves a good Netflix binge, listening to music, and spending time with friends and family. And there's nothing like the rush of a good sale. Tessa is a Staff Writer on the News Team at InStyle.com, and she's obsessed with all things pop-culture.

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AveriBaudler
Averi Baudler
News Writer

Averi is a Chicago-based writer, originally from Des Moines, Iowa. After graduating in 2021, Averi contributed eCommerce content to People, Real Simple, Shape, and InStyle before joining the InStyle team as a news writer. She loves all things pop-culture, fashion, and beauty — especially when the three coincide. When Averi's not writing, you can likely find her online shopping, watching Netflix reality shows, or trying to decipher Taylor Swift's latest Easter egg.

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Amanda Lauro - InStyle Photo Editor
Amanda Lauro
Photo Editor

Amanda has experience interning on creative teams at various fashion brands such as Calvin Klein, Theory and Oscar de la Renta. She was previously a Freelance Art Assistant at Martha Stewart Living, where she designed page layouts and executed photo research for the print magazine. Amanda is now the associate photo editor for InStyle, where she curates imagery for the site, designs leads and helps in producing photoshoots. Amanda graduated from Marist College with a BS in Fashion Merchandising and a minor in Graphic Design and lives on Long Island, NY.

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ondine
Ondine Jean-Baptiste
Assistant Social Media Editor

Ondine Jean-Baptiste is the Assistant Social Media Editor at InStyle. She joined the social team as their freelance assistant in 2021, and helps craft compelling digital rollouts, snappy copy, and engaging visuals for all of InStyle's social platforms. Prior to InStyle, she was a freelance writer covering reproductive health and women's wellness for publications such as The Zoe Report, EBONY, and Greatist. She received a Bachelor of Arts in Comparative Literature and Women's Studies from Hamilton College in Clinton, NY.

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The InStyle Commerce Team

InStyle has a dedicated team of commerce writers and editors who apply rigorous testing and expert insight to bring you the best product recommendations and reviews. They're the first to know when a product you love is on sale.

Bronwyn Barnes
Bronwyn Barnes
VP of Commerce

Bronwyn is the VP of Commerce for Health and Beauty at Dotdash Meredith and joined the team in 2021. She is a professional storyteller and digital pioneer with 20 years of experience in print, digital and social media. She was the founding social media editor of InStyle's Facebook, Twitter, and Instagram accounts and architect of early social media brand partnerships with brands like Target, Lionsgate Films, and Essie. Bronwyn has also worked as an editor and writer, at InStyle, Entertainment Weekly, People, Travel + Leisure, and more.

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Jessica Mahgerefteh, Commerce Editorial Director
Jessica Mahgerefteh
Commerce Director

Jessica joined the Dotdash Meredith team in 2019 and has held various content positions, and more recently joined the InStyle team in 2022 as Commerce Director. She helps lead the site's evergreen commerce strategy across the Beauty & Style Group. Jessica has over seven years of experience writing, editing, and publishing beauty, fashion, and lifestyle content for various digital publications.

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chelsey-hamilton
Chelsey Hamilton
Editorial Director, Commerce

Chelsey is the editorial director for commerce news and deals content, overseeing shopping coverage on InStyle and Shape and leading content direction for a team of writers focused on beauty, style, and wellness. With more than seven years of experience in the digital editorial space, her work spans a variety of topics including health, beauty, entertainment, and lifestyle. She holds a Master of Science in digital communications from Syracuse University and a Bachelor of Arts from Temple University. Chelsey has been with Dotdash Meredith for nearly 4 years.

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Shannon M. Bauer, Senior Commerce Beauty Editor
Shannon Bauer
Senior Commerce Editor

Shannon M. Bauer is a Senior Commerce Editor for Dotdash Meredith's Beauty & Style Group. She joined the InStyle team in 2022 and works with a team of talented writers and editors to create expert- and research-driven product roundups and reviews. Shannon has seven years of experience writing, editing, and producing beauty and wellness content for top print and digital publications.

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Chloe Anello
Chloe Anello
Senior Commerce Editor

Chloe Anello is a Senior Commerce Editor for Dotdash Meredith's Beauty & Style Group. She joined the InStyle team in 2022 and works with a wide range of freelancers and on-staff writers to create expert- and research-driven product roundups for all things fashion. Before joining the team, she worked for New York Magazine's The Strategist, where she led the fashion content and celebrity shopping column. Her work has appeared in New York Times, The Cut, Vulture, Cosmopolitan, Byrdie, Shape, and more.

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Zarah Kavarana
Zarah Kavarana
Commerce Editor

Zarah Kavarana has been with Dotdash Meredith since 2021 and is currently an ecommerce editor for InStyle and Shape. She has five years of experience as a writer and editor, with four years covering commerce content. In addition to maintaining a focus on fashion and beauty, extensively writing hundreds of style- and skincare-focused pieces, she also tests products, stays on top of style trends, and strategizes for long-term vertical growth. Zarah has written and edited shopping content for PEOPLE, Real Simple, Travel + Leisure, and Food & Wine, among other Meredith legacy brands. She is a graduate of of Boston University's College of Communication with a B.A. in Journalism.

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Christina Oehler
Christina Oehler
Beauty Commerce Editor

Christina is a beauty commerce editor at InStyle and Shape. She pitches, writes, and edits everything from beauty and fashion to health and wellness content. She’s been working at Dotdash Meredith since 2020, where she started as a commerce editor at Verywell Health. She received a bachelor’s degree in journalism from the University of Illinois at Urbana-Champaign. She also has a 200-hour yoga teacher certification.

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Mary Honkus
Mary Honkus
Commerce Editor

Mary joined the InStyle team as a Commerce Editor in 2022 and is responsible for writing, editing and publishing evergreen beauty and fashion content. Prior to joining InStyle, Mary worked as an Associate Editor at L'Oreal's Makeup.com and Skincare.com. When she's not trying out the latest makeup and skincare launches, she can be found exploring New York City's food scene, trying out a trendy workout class or traveling.

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Rachel Nussbaum
Rachel Nussbaum
Beauty Commerce Editor

Rachel is a journalist, writer, and editor who specializes in the beauty and wellness industry. She is a beauty expert at Dotdash Meredith, covering the best, safest products the industry has to offer for InStyle, Byrdie, and Shape. She is one of the beauty industry's most highly regarded voices on the long-term impact of ingredients in personal care products and cosmetics. She has consulted with leading environmental and reproductive epidemiologists, endocrinologists, and dermatologists to form opinions on the chemicals commonly used in beauty products, in order to only recommend products that shoppers can trust.

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Christina Butan
Christina Butan
Senior Commerce Writer & Strategist

Christina Butan is a Senior Commerce Writer and Strategist at InStyle. She covers all things shopping, from celebrity style to editor's picks, as well as edits and assigns stories. She's been working at Dotdash Meredith since 2019, where she started as an Amazon commerce writer and worked on content across the company's digital portfolio. Prior to InStyle, she was a news writer and editorial assistant for People. She received a bachelor's degree in journalism from SUNY Purchase in 2017.

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Eva Thomas
Eva Thomas
Senior Commerce Writer

Eva Thomas is a senior commerce writer at InStyle, where she pitches, writes, and strategies all-things fashion, beauty, and celebrity, always with a fresh lense on the topics. She joined Dotdash Meredith in 2019. Prior to working at InStyle, Eva was a fashion news writer at Who What Wear and a celebrity news writer at The Zoe Report. She has a bachelor's degree in journalism from the University of Minnesota. 

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Eden Lichterman
Eden Lichterman
Amazon Commerce Writer

Eden Lichterman is an Amazon Ecommerce Writer for InStyle, with previous work on People, Food & Wine, and more Dotdash Meredith publications. When she's not searching for the best sales and deals, you can find her catching up on all things fashion and pop culture, watching reality TV, or obsessing over her dog, Lola.

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Caitlyn Martyn
Caitlyn Martyn
Commerce Writer

Caitlyn Martyn joined the InStyle team as a Commerce Writer in 2022 and is responsible for writing tested product recommendations and reviews. She has experience writing and producing beauty and lifestyle content, and has tested hundreds of products over the years. Before joining InStyle, Caitlyn was the Associate Beauty Editor at L'Oréal's Makeup.com and Skincare.com, where she wrote beauty stories and learned everything there is to know about makeup, skincare and haircare. Her work has appeared in POPSUGAR, L'Oréal Paris Beauty Magazine, The Knot and more.

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Tamim Alnuweiri
Tamim Alnuweiri
Beauty Commerce Writer

Tamim has been writing about topics including beauty, fashion, wellness, and music for nearly a decade. She has tested thousands of products including skincare, makeup, haircare, and body care. She stays up to date and informed by regularly interviewing and consulting leading experts in the beauty industry including dermatologists, makeup artists, and aestheticians. Tamim has been published in InStyle, Travel+Leisure, Byrdie, Health, Shape, Southern Living, Real Simple, and PEOPLE. She tries any and every product she comes across with a particular appreciation for eye makeup and lip liners. 

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Alexis Gaskin
Alexis Gaskin
Commerce Writer

Alexis Gaskin is a former Commerce Writer for InStyle, covering beauty and fashion with a focus on plus-size fashion. She joined the Dotdash Meredith team in 2022, previously freelancing in digital and print spaces for Glamour, WWD, Supergreat, Marie Claire, and Elle Magazine. Alexis has a B.S. in Public Relations which she says comes in handy with the research, audience development, and SEO skills needed for her role. She is easily distracted by anything that sparkles, BajaBlast, and Halsey-related content (usually in that order).

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Emily Cieslak, Assistant Commerce Editor
Emily Cieslak
Assistant Commerce Editor

Emily Cieslak joined the Dotdash Meredith team in 2020, and more recently joined the InStyle team in 2022 as an Assistant Commerce Editor. She has worked in many sides of the fashion industry, empowering her to tackle fashion topics from an insider's angle. She worked as a fashion buyer for one of the world's largest retailers in her first job out of college. As an Assistant Commerce Editor, Emily combines her knowledge of retail and styling expertise when covering new trends and offering readers advice on how to shop for and style themselves. Her work has been published in Byrdie, Real Simple, The Knot, and Brides.

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Chloe Irving
Chloe Irving
Health & Wellness Commerce Writer

Chloe Irving is a New York-based commerce writer with two years of experience covering fitness, wellness, and beauty. After retiring as a student athlete, Chloe became an avid runner, power lifter, yogi, and triathlete, and is especially passionate about educating readers on fitness gear and injury prevention products. She joined Dotdash Meredith in 2021 and became a shopping writer for Shape and Instyle covering the health and wellness space. A long-time fan of beauty Youtube and TikTok, Chloe spends her free time obsessing over the newest skincare trends and hair products. She graduated with honors from Brown University's Literary Arts program in 2021.

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Our Editorial Policy

InStyle is a trusted and authoritative voice in the celebrity, beauty, and style space. We go straight to the source — celebritiesstylistsdermatologistsastrologers, and more — for the facts behind a story, ensuring accuracy every step of the way. We never cover unsubstantiated rumors nor give unfounded advice. In the event an error slips through our rigorous processes, or a developing story changes after we've published it, we will update the article to reflect the best information available at the time. Timestamps are marked as "updated" whenever a story has been republished, and when the situation calls for it, an Editor's Note will be added to explain the change. We believe in transparency and are working to ensure every author on InStyle has a robust bio page, so our readers can get to know the people behind the stories they love.

Read more on our Content Integrity Promise, including our policies on Fact Checking, Independence and Impartiality and Accuracy and Corrections here.

Product Reviews and Recommendations

At InStyle, part of our mission is to find best-in-class buys that are worth your time, money, and attention. Our commerce editors and writers comprise decades of expertise across beauty, fashion, lifestyle, and wellness. Whether we’re reviewing laser hair removal devices or testing sheet masks, we always prioritize journalistic integrity and factual accuracy to share product recommendations that will help you look and feel your best. 

In addition to relying on our own expertise, we tap industry experts — from celebrity hair stylists to top dermatologists — to help readers make the best purchasing decisions for their lifestyle. Brands may send us products to try for editorial consideration, but we will never accept a product in exchange for positive coverage (or guarantee coverage at all) and we are always transparent when we’ve received a sample. We may receive affiliate commissions on products purchased through our content, but our reviews and recommendations are purely editorial. Learn more about our commerce guidelines, here.

Diversity, Equity, and Inclusion

InStyle’s mantra is “Everybody’s in,” and that means we work to make sure anyone who finds their way to our stories can find themselves reflected in them. It means the worlds we build and share look like the world we inhabit in real life, and all its gorgeous diversity — that of race and ethnicity; hair type and skin tone; size, shape, ability, age, and gender expression.

This goes for our team behind the scenes, too. We prioritize finding the right writer and photographer, hair and makeup artists, stylists, and more to tell each story authentically and sensitively. Read more about our commitment to diversity, equity, and inclusion, here.

InStyle In the Press

Our Senior Management Team

leta-shy
Leta Shy
SVP and Group General Manager of Beauty & Style

Leta Shy is SVP and Group General Manager of Beauty & Style, overseeing InStyle, Byrdie, Brides, and Shape. She joined the Dotdash Meredith team in 2022 with over a decade of experience in wellness and lifestyle journalism. 

Prior to joining Dotdash Meredith, Leta was the editor in chief of SELF magazine; she previously held other editorial leadership roles at the title, including deputy editor, executive editor, and digital director. While at Condé Nast, she also held a role overseeing commerce editorial strategy for Allure, Glamour, and SELF. Early in her career, she spent several years on the editorial team at PopSugar Fitness. Leta holds a B.A. in Mass Communications from UC Berkeley and splits her time between Los Angeles and New York. 

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Elspeth Velten
Elspeth Velten
Vice President & Associate Group General Manager

Elspeth is the Vice President & Associate Group General Manager of InStyle, Byrdie, Brides and Shape. Previously she was the GM of Serious Eats and Simply Recipes, and earlier, she was the Editorial Director of Dotdash’s Beauty & Style Group. Prior, Elspeth spent time in the travel world as a founding editor of TripSavvy, one of Dotdash Meredith’s travel brands. Elspeth’s writing has appeared in the New York Times, Architectural Digest, Vogue, Playboy, and International and Australian Traveller. She graduated with a degree in Communications and Journalism from Fordham University.

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hayley-mason
Hayley Mason
General Manager, InStyle & Shape

Hayley Mason is the general manager of InStyle and Shape. She has been with Dotdash Meredith since 2019, previously overseeing the digital content strategy and editorial teams of Travel+Leisure, InStyle, Martha Stewart Weddings, and HelloGiggles. Prior to that, Hayley worked as a beauty director and editor, overseeing branded content at Byrdie, Who What Wear, and Refinery29. She also worked as a beauty editor at Total Beauty Media, Inc.

Hayley received Bachelors of Arts in Magazine Journalism and Public Relations and a concentration in sociology from Drake University in Des Moines, Iowa. She now resides in New York City.

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About Dotdash Meredith

InStyle Magazine was founded in 1994 and is part of the Dotdash Meredith publishing family. Dotdash Meredith, an operating business of IAC, is the largest digital and print publisher in America. From mobile to magazines, nearly 200 million people trust us to help them make decisions, take action, and find inspiration. Dotdash Meredith's over 50 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living, and more.

Dotdash Meredith in the Press

Read about Dotdash Meredith and our family of brands in the news.

Learn more about the team behind Dotdash Meredith here.

Contact Us

We want to hear from you. To submit reader feedback, corrections, concerns, story ideas, or simply to say hello, reach out to letters@instylemag.com. Catch our Editorial Director's IGLive on How to Pitch InStyle. Open to the idea of more email? Sign up for our newsletter here.

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