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People.com/JESSICA FECTEAU
Mar 07, 2017 @ 2:15 pm

Becoming a Super Bowl MVP might be out of the picture for you, but eating like one is within reach.

Five-time champion Tom Brady is partnering with vegan meal kit company Purple Carrot to bring plant-based dinners to your home via the subscription delivery service.

The New England Patriots quarterback, who once confessed he’s never had a strawberry or sip of coffee in his life (!), says the meals are designed for someone “looking to achieve or sustain their own peak performance.”

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“Whether that’s in the gym, on the field, or at work. We want to inspire everyone—not just athletes—to be their best, and I think these meals will be a big step in that direction,” Brady told CNBC in an email.

Each TB12 Performance Meal kit feeds two people and costs $78 a week for three meals. And similar to the strict diet the Brady-Bündchen household follows, customers can expect each meal to be gluten-free, high in protein and low in refined sugar.

Many of the recipes are inspired by or expected to come directly from Brady’s $200 TB12 Nutrition Manual, which features foods like avocado ice cream and sweet potato gnocchi with escarole.

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If the meal kits are anything like his cookbook, which sold out in no time after its release, you’ll want to jump on pre-ordering the subscription service today.

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