Piperlime.com

Objective: Recruit celebrity to drive traffic to Piperlime.com.

Solution: We recruited Hollywood sweetheart and style guru Emma Roberts to create a four-part video series in which she selected her favorite looks for the spring and summer. The video series drove to Piperlime.com, where she was featured as a guest editor. The videos ran within high-impact ads on InStyle.com and People.com, and were touted by her massive social media network.

Custom Video
Custom Video
Custom Video
Custom Video
Custom Piperlime.com Homepage
Custom High-Impact Unit