Paige Denim

Objective: To support the launch of Paige Denim’s new fall collection.

Solution: Inspired by the fashion industry’s shift to Brooklyn, we created a custom photo shoot surrounding a “day in the life of” theme with a New York Fashion Week model. Outfitted in Paige Denim pieces, we captured the model in several well-known Brooklyn locations.









Custom Imagery
Instagram Takeover

Objective: Showcase spring trends from Paige Denim.

Solution: By incorporating e-commerce technology, we created a custom gatefold unit for Paige Denim that allowed InStyle.com visitors to shop product directly from the ad unit itself.

Custom High-Impact Gatefold Unit
Custom Shoppable High-Impact Unit
Custom Shoppable High-Impact Unit
Custom Shoppable High-Impact Unit
Shoppable E-blast