lilyjcollins/instagram
Marianne Mychaskiw
Feb 19, 2016 @ 4:00 pm

Those kiss-adorned selfies you've seen populating your Instagram feed have a larger story than pure aesthetics. This week, Tarte Cosmetics teamed up with the Bystander Revolution to launch their #KissAndMakeup initiative, which aims to raise awareness against cyber-bullying. "Over 3.2 million students are victims of bullying each year," the brand wrote in a post. "Eighty-eight percent of teens witness cyber-bullying every day, and 41 percent of teens say they've experienced it." In addition to taking a lipstick selfie, Tarte and the Bystander Revolution encourage participants to tag a friend with whom they'd like to share a positive message, change the conversation, and ignore the haters in online comment sections.

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Celebritiesโ€”including Lily Collins (above)โ€”and beauty gurus alike were so moved by the sentiment, as evidenced by the lip print selfies all over your screen, and you can get involved too. Simply take a photo of yourself with your lip print on your hand, share a short message, and upload the photo with the #KissAndMakeup hashtag now. Now that's a beautiful cause in every sense of the word if we've ever seen one. Check out a few more of the posts below, and get in on the fun by tagging @tartecosmetics and @bystanderrevolution in your post!

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I have been bullied online and in real life. Bullying is something everyone should take seriously, and personally, I do not want anyone else to go through the pain and depression I went through. Don't be mean behind your screen!! Let's spread positivity whenever we can...trust me, it'll make you feel good! #kissandmakeup @tartecosmetics @bystanderrevolution #anticyberbullying #nomore #endbullying Using @tartecosmetics tarteist lip paint in lovespell and their blush in Embraced #anastasiabeverlyhills #norvina #anastasia #undiscovered_muas #wakeupandmakeup #vegas_nay #makeupartistsworldwide #hotbeautytrends #makeupsocial #jaclynhill #batalash #makeup #makeuplover #makeupaddict #makeupartist #beauty #beautiful #gay #makeup #discover_muas #undiscoveredvideos #mannymua #patrickstarrr #liveglam #instagay

A photo posted by John (@beautybyjohn) on

Cyber Bullying is never ok. You never know how your words on screen can affect you. The Story of Megan Meier really hurt my heart. I stand behind @tartecosmetics and @bystanderrevolution with their #kissandmakeup campaign. Let's put an end to cyber bullying! Today's #motd is dedicated in memory of Megan Meier and all others who have taken their lives due to being bullied online. #beautyvlogger #beautyblogger #makeup #makeupaddict #alyjae #undiscoveredwoc #beautybloggers #makeupartist #makeupblogger #makeupforblackwomen #makeupblog #beautyguru #beautyfans #undiscovered_muas #makeupartistsworldwide #meganmeierfoundation #makeupformelaningirls #youtubeguru #undiscoveredmuas #wakeupandmakeup #beauty #selfie #brian_champagne #makeupfanatic1 #makeupaddict #beautyfans #universodamaquiagem_oficial #vegas_nay

A photo posted by โ €AlyJae (@alyjaemua) on

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