Yes, it's true. Designer Rebecca Minkoff will be giving a 10-second glimpse of five to ten looks from her Spring 2014 collection right before they hit the runway through the iPhone and Android app, Snapchat. The designer tweeted the news yesterday stating, "Add us on @Snapchat! We'll reveal #RMSPRING looks before they hit the runway. Watch the space starting 2PM. Username: rebeccaminkoff #nyfw." If you don't already have the Snapchat app, you can download it for free at itunes.apple.com or play.google.com and then add rebeccaminkoff as a friend to get your first look at the collection right before 3 p.m. when the looks will be strutting down the runway at Lincoln Center. We'll be watching too and trying to figure out just how fast we can take a screenshot of each look!
Plus, everything you need to know about Fashion Week Spring 2014!