Kim Kardashian, is that you? On the cover of the latest issue of Love magazine, our brow muse was almost unrecognizable with her trademark arches bleached a platinum blonde. Though the effect is definitely surprising (and nearly broke our Instagram feed), this isn't the first time Kim has rocked bleached brows. She first tried the trend to match her blonde hair back in 2009 for a spread shot by photographer Tony Duran, and in November, the star gave us a sneak peek at her Love shoot via Instagram in a snap featuring her and patron saint of on-fleek eyebrows, Cara Delevingne. We can't say we'd consider working the look in real life, but bleached brows also had a moment on the runway, with Marc Jacobs, Alexander Wang, Givenchy, and Alexander McQueen’s models showcasing pale arches on the catwalk. We want to know---what do you think of Kim K's bleached eyebrows? Sound off in the poll below to tell us!