If something cool is going down in the fashion world, it's likely happening at Milk Studios. The creative space, which has locations in both New York City and Los Angeles, is the go-to location for many video shoots, photo shoots, and has housed countless runway shows during Fashion Week. Now, they're making the jump into the beauty realm with their first-ever makeup line. Drawing inspiration from the idea of the empowered, ambitious woman of today, the range already has us impressed with its 85-product lineup, which also extends into skincare.
Though we're obsessed with the sleek, minimalist packaging, it's more than just a pretty face—each item has been designed so that you can apply the products using just one hand, and the formulas are so blendable, you don't need anything more than the included applicator or your ring finger to achieve the intended effect. Even better, all of the products are free of parabens, and are formulated using completely eco-friendly, vegan ingredients like hydrating butters derived from fruits and vegetables, as well as natural oils. The products are officially available for purchase starting February 8th, but you can browse full range right now on milkmakeup.com to get your shopping list going.