Shopping for prescription glasses is a pain in the you-know-what, but for those of us four-eyed women, specs are a near-permanent fixture on our faces—so, they should be a stylish accessory that complements our personalities and are as easy as purchasing, say, a dress.
Sarah Bryar, CEO of Rivet & Sway, plans to turn shopping for glasses (both prescription and sunnies) on its head. "We wanted to make buying eyewear just as fun, inspiring, and easy as buying a new pair of pumps, a statement necklace, or a cute clutch," she says. "We want to inspire women to have a closet full of glasses—and also make it affordable and easy."
With Rivet & Sway, there are a number of different ways to shop for your perfect pair of lenses: Browse from their selection of styles on your own or take a style quiz to have your options catered to your particular taste. We all want second opinions when shopping for, well, anything, and Rivet & Sway allows you to order five pairs to try on at home for no cost and then Skype with their personal stylists to get a second (or third or fourth) opinion. Once you've picked your perfect pair (or pairs!), simply order them for $169 all-in (frames, lenses, and shipping) on the site. If you decide you want to keep more than one (and trust us, you will), any pair after the first is only $99.
With their new Essential Collection launching today, Bryer describes it as designed for the woman who is "busy-busy, running to meetings, and on the verge of something great. She is sexy for how she thinks and how she looks—she's impeccably and effortlessly dressed. She's a classic beauty from the inside out." If you want Bryer's pick from the brand-new collection, try the Ivy in Pink Sand—the most flattering for any face shape.