Kylie Minogue, Claudia Schiffer and Sienna Miller went au naturel for the Fashion Targets Breast Cancer 2010 campaign shot by Mario Testino. This year, instead of wearing the Fashion Targets Breast Cancer logo T-shirt, the ladies were wrapped in a black-and-white silk sheet bearing the organization's target logo. Participating in the breast cancer awareness campaign, which benefits the charity Breakthrough Breast Cancer, holds a special meaning for Minogue, who was diagnosed with the disease five years ago. "It means so much to me to be part of this year's campaign," she said. Black-and-white items from UK-based retailers such as Topshop and Laura Ashley are also for sale online as part of the campaign with 30% of the proceeds going to the charity.
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