REUTERS/Adam Hunger; Courtesy Photo (2)
Caitlin Petreycik
Feb 28, 2012 @ 5:30 pm

Retailers are feeling the Linsanity! Ever since basketball player Jeremy Lin led the New York Knicks on a winning streak earlier this month, stores can't keep Lin-branded merchandise in stock, WWD reports. Not only is his #17 jersey the top-seller on nbastore.com, the sales of all Knicks-licensed products have doubled since last year. Now that's an overnight success story—in the retail arena! Tell us: Have you bought any Lin basketball gear?

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