JCPenney Permanently Cuts Prices

JCPenney Permanently Cuts Prices
Courtesy of J.C. Penney
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JCPenney is undergoing a major revamp! The store is permanently marking down all of its merchandise by at least 40 percent starting February 1st, and Penney's also plans to have fewer sales and promotions throughout the year. In addition to the new sales model, JCPenney is teaming with Nanette Lepore next year to create “l’amour” junior shops featuring dresses, silk screen T-shirts, and denim, WWD reports. Tell us: Are you excited for the new shopping experience?

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