If you're even slightly interested in interior design but not yet following Orlando Soria, Homepolish's West Coast creative director, on Instagram (@mrorlandosoria), take a minute to add him. Beyond infusing your daily Insta binge with a good dose of humor, Soria's feed is packed with creative ideas for the modern home. Soria recently introduced a new range of products, including throw pillows, table linens, and fabrics by the yard, via the home goods site Guildery, and we caught up with the designer to learn all about it.
This is your first time designing textiles.
Aside from randomly painting all over my clothes and home décor, this is the first time I've designed textiles. I studied art, so I've been painting all over everything for a long time.
What was your inspiration for the collection?
I wanted the collection to be really playful and filled with humor. My whole take on interior design is that there are too many snobby people who take it too seriously. I feel like people like that have really done a disservice to interior design as a whole—they've made it seem intimidating and unwelcoming. My goal with my career is to show people interior design can be a little more playful and irreverent. So with my line, I wanted fabrics that would be a crazy accent pattern people could work into their homes—something to remind them they can have a fun with their décor.
The collection is broken into two groups: Foothill and Mountain. Tell us about that.
I grew up in Yosemite Valley, inside a national park and my parents moved about a year-and-a-half ago. Outside my childhood bedroom window I could see Yosemite Falls every morning—it was a magical place and I miss going back to it. So the conceptual basis for both collections was taking inspiration from the time I spent growing up in Yosemite. This is kind of a loose theme though, because much of the collection is also based on what was going on in my head during that time. I was kind of an artistic free spirit growing up, that's when I started drawing all those little jokey cartoons (like the ones in "Inner Dialogue"), which for me were little fantasies about what it would be like to live in New York. It was also during this time that I got interested in David Hockney, who was the inspiration for my "Hockneyed" pattern.
What was your favorite part of the design process?
I loved how instantaneous and easy it was. This is my first venture into product and I always imagined having to do tons of research and get all sorts of crazy business licenses to make my own line, but Guildery really takes care of everything. All I had to do was come up with the patterns and the colors. I'm a natural doodler so this was pretty easy for me.
Are you using any of your textiles in your own home?
I have a lot of the pillows and tabletop and I use them all over. The "Hockneyed" and "Yosemite Snow" are my favorites and among the most versatile of the bunch. I'm having my mom make a duvet for my bedroom out of the "Hockneyed" in gray. I also used the "Three Weave" pattern for drapery at a friend's house and it looks great!
Any suggestions for how readers can use your fabric?
Some of the larger scale patterns actually make pretty cool minimalist wall art if you stretch them over canvas stretcher bars -- just make sure to order them printed on a high quality linen so they look realistically hand painted. The quality of the printing is great so they look like I just took a brush directly to the fabric.