Kristen Bell is switching up her cleansing routine in honor of a great cause. With April being Earth Month, Neutrogena Naturals has teamed up with Bell and The Nature Conservancy to spread the news about their #wipeforwater campaign which kicked off yesterday. Why? File this under sad but true: your current wash routine may be using up to five gallons of water waste. So Neutrogena is asking you to ditch your sink-wash and grab some biodegradable towelettes instead. The quick change will not only help you rack up major green points, but it'll shorten your beauty routine. Check out the three beauty shortcuts Bell swears by:
Wipe Away Grime, Sans Water
"With water bans in places across the country, like California, this is a great way to educate people that water is not an endless resource. We really need to reconsider our usage. I already used the wipes quite a bit since I’m a new mom. After I put everyone else too bed, I’m too tired to always go through a whole cleansing routine. Having wipes on hand is quick and easy. Often times I’m wiping my face down with one hand and wiping my baby with the other. Just stash these by your night stand–it's a game changer.
Shorten Your Showers
"The shifts I’ve made towards being more eco-friendly aren’t monumental, and they don’t have to be a total overhaul. It shouldn't scare people. For example, I try to limit my showers to 3 minutes; one long song and you’re done. I do 4 things in the shower: I use soap, shampoo, conditioner, and brush my teeth. Most of the time, it’s all done simultaneously!
Master the 30-Second Eye
"I take a mascara brush and really push it up against my lash line, it helps create definition. And having small eyes, this really opens them up in a way that mascara on lashes alone can’t. Also, I’ve also been skipping powder. Having 35-year-old skin, I want to retain a bit of a youthful glow. I use a face mist and blot with a tissue after foundation--it just gives this healthy look."