A tattoo may be permanent, but elements like sunlight and dry air can cause your body art to fade over time. Luckily, tattoo artist Louis Molloy, who created many of David Beckham’s famous emblems, just launched a skin care line designed especially for inked skin. "A tattoo is a lifetime investment," Molloy said. "With 30 years of experience, I know a quality tattoo deserves the best aftercare." Aptly named Forever Ink, the range includes two hero products—a vitamin E-infused tattoo balm ($12) to ease the healing process and a tattoo shield ($21), which serves up a generous helping of SPF 45 to prevent fading. Visit tattooguardian.com for retailers!
Plus, see Beckham's H&M collection below.