I'm no pro makeup artist, but hand me the right tools and I can muddle my way through a smokey eye or basic contour. Yet there's one beauty trick that still totally eludes me: applying false eyelashes.
That's why I was so delighted to learn that Eyeko—makers of my all-time favorite eyeliner—had launched a new eyelash enhancer that mimics the look of falsies with just a few swipes. The brand's Black Magic Lash Boost ($35; eyeko.com) promises to pump up both the volume and length of natural lashes by way of teeny-tiny cellulose fibers that cling to wet mascara.
So with high hopes, I took a tube for a test drive. After applying mascara as normal, I used the applicator stick to transfer the fibers to my lashes. It involved a little trial and error, but I discovered the best way to avoid fibers flying every which way was to give the wand a few quick taps to shake off the excess. From there on, it was smooth sailing. Per the directions, I finished by sealing the fibers with another coat of mascara.
Let me tell you: This stuff delivered. My lashes looked long and fluffy, yet totally natural—almost like I'd gotten lash extensions. Plus, the effect lasted through an entire day (during which I was running around covering NYFW shows, no less).
Sorry, falsies: I've officially converted to fibers.