The stamp of celebrity approval can catapult a designer’s profile to new heights, and that's exactly what Beyoncé did for New York-based brand Sies Marjan, which delivered its debut collection this past February in Manhattan.
On Saturday in London, the 34-year-old Lemonade singer took a break from her busy Formation World Tour schedule and turned to the designer for a frilly frock she wore out for date night with Jay Z. Naturally, Bey reinterpreted the look in her own way. On the runway, the white and pink design, which features swirling ruffled sleeves, was styled with a deep blush skirt, but the beauty removed the bottom entirely and wore it solo as a dress.
She kept it simple with black ankle-strap sandals and a braided ‘do that billowed behind her. For Sander Lak, Marjan’s creative director, spotting the star in his creation is nothing but a dream come true. “How incredible to have Beyoncé as our first-ever celebrity to wear Sies Marjan?” he quipped to WWD. “”When I saw the picture, I did a little dance and put Lemonade on loud!”
It was a dance-worthy ensemble, indeed.